Recent content by serhot

Exactly, that’s the trade-off. Manual interest targeting gives you transparency, but in practice most advertisers end up stacking dozens of interests and hoping the algorithm finds the right pockets anyway. Meta has been moving in this direction for a while with Advantage+ audiences and...

I’m seeing it only in some ad accounts, not all of them. So it looks more like a phased rollout or an account-level test rather than something strictly country-based. Meta usually rolls out new features like this gradually before making them available to everyone.

Hi everyone, Meta seems to have made a quiet but important change regarding how CTA buttons work on posts used in ads. Previously, when you added a CTA (Call-to-Action) through Ads Manager to an existing post, it could also affect the original post on the page. Now it works differently...

FB is definitely more B2C by nature, but B2B can work surprisingly well depending on the niche. The key is not really the platform, it’s the targeting and the offer. I’ve seen good results for B2B when targeting by job titles, industries, or specific interests related to the business type...

This is very common with Meta, especially in nutra. What usually happens is that Meta finds a small pocket of buyers in the first few days. The algorithm pushes delivery to the most responsive users early on, so you see conversions quickly. Once that pocket is exhausted, performance can...

Hi everyone, Meta recently introduced a feature called Website Highlights, which automatically pulls certain sections from your website and displays them inside your ad creatives. The interesting part is that these highlights could appear automatically, sometimes without advertisers even...

Hi everyone, A new update related to interest targeting in Meta Ads has started appearing in some ad accounts, and it introduces a slightly different approach inside the Detailed Targeting section. Until now, most advertisers followed the same process when setting up campaigns. We would go...

You’re probably not doing anything “wrong” at a creative level — this feels more like a behavioral + system signal issue. Andromeda doesn’t just evaluate what you run anymore, but how you launch and scale: • Large creative bursts (e.g. 40–50 assets at once) • Fast budget exposure right after...

We have more than 8 years of experience in Facebook ads. Send a private message and we will help you. Warmest Regards

We have more than 8 years of experience in Facebook ads. Send a private message and we will help you.

hi, if you wanna help, i can help you

Absouletly, yes.