Consumer Education For SEO SUCKS!!!

[SEOMemj]

It's pretty similar when writing content. Scope creep tends to be real across almost every industry. "You did this for me, so now do this, this and this. You want to be paid extra? No way." So that's not unique to SEO.

But I do find that I don't have to educate my clients when they're paying good money. They already know what they want. And if they don't, I will give them some suggestions. They almost always listen to me bc they trust me. When they don't it's not a big deal. 99% of the time they mess up, and then they pay me to fix it anyway.

However, within the scope of content, fixing a client's mistake is much easier than fixing a client's SEO mistakes. Rewriting something takes a couple of hours and the results are almost instant. That's not the case with SEO.

There's nothing worse than when a client tells me "I thought I'd help you out so I did this..."

Do you think high-end clients are easier for content? I find that a $10,000/month SEO client is much easier to work with compared to a $1,000/month client regardless of niche or company size.

 

[Reaver]

There's nothing worse than when a client tells me "I thought I'd help you out so I did this..."

Do you think high-end clients are easier for content? I find that a $10,000/month SEO client is much easier to work with compared to a $1,000/month client regardless of niche or company size.

Yes. Again, these clients know exactly what they need. They know what they're paying for. That's why they're paying for it.

The more people pay for your services the easier they are to work with. I'm still considered low-end compared to what my peers charge ($1+ per word) but after a certain price point you stop getting problem clients and start getting professionals that take their businesses very seriously and are willing to invest in it.

 

[pinoytut]

This thread is very useful for me. SEO is a long term marketing tactic, and shouldn’t be seen as a way to generate sales quickly.