Just to give you an idea of how gaga Google has gone over the last few weeks:
On one of my blogs there is an article titled "How Much Does Celeb Celebson" make (Celeb Celebson being a well-known celebrity). There is a relevant article of about 550 words and a photo. Under the photo there is a small text ending with "Photo by Photo Photoson". The page has only a few external links and a lot of internal links with the title as anchor.
The page used to be ranked #1 (it's a good site with mid PR) on "How much does Celeb Celebson make" (and variations of the same), #3 on "Celeb Celebson" (which was where the traffic was coming from.
It is now #30+ on "How much does Celeb Celebson make", gone for "Celeb Celebson" - and wait for it because here comes the entertaining gaga bit - #1 on "Photo Photoson".
There is not a single link, contextual or not, with Photo Photoson anywhere to be found. The name is mentioned once in small font under the image. The article is without any relevance for any searching for Photo Photoson, but used to have a very, very high CTR for Celeb Celebson.
WHF is Google doing? This is not improving the search results!?! The article was considered very relevant for the previous keywords, with a high (15+%) CTR. Now it is ranked #1 for the guy who took the f'ing picture.
PS! I know, given the above, that the page could need some serious SEO. My point wasn't really to discuss this but rather to illustrate that Google has made some major changes to their algos, and it's madness...