I’ve noticed that a common strategy is to post a viral image and then, right after, post another image to take advantage of the engagement from the first one. But in practice, how is that possible? How do you hit the exact timing for the engagement to be “transferred”? In this case, after some time, the person goes back to the post, clicks “edit,” deletes the original content, and replaces it with something else — most of the time with a link in the comments.