First being currently on email marketing projects, when I read GM thread my attention was caught when he mentioned that he can get a lead for around 28 cts: I knew that it was a golden nugget info, because solo ads it is a least 80 cts, even more for T1 countries, the CLICK (not the lead !), on FB i.e. after having setting, optimising ur campaigns ...the cost of a lead is around 1$ at least...
The beauty with GringoMonkey "trafffic" source is that you just have to choose the related category to your offer (u can use
https://www.similarweb.c om/corp/research/audience-analysis/, to have an idea of your offer audience), define the audience (gender, age, ...), your daily budget, and your leads are automatically (after the integration setting, which can be an issue for a novice, but there are screenshots and it is detailed) "dumped" in your AR (GM uses Mailchimp but there are many others) .
The entire process is well, logically detailed and documented with screenshots, it is easy to understand.
For the offer ideally choose ones with higher tickets upsells and recurring payments so that u can increase your epc.
The only drawback would be not dwelling on the subject of emails writing, headlines (GM took into consideration my remark), ... even if he provided specific tips for improving open rates in his blueprint.
I highly recommend his blueprint especially if you want to avoid pitfalls, shorten your learning curve and be, from the beginning, on the right tracks of your email marketing journey !