Influencers or Facebook Ads?

Hi there,

Which platform do you prefer when building a new brand?
Try them both, with different settings each. See your ROI. Pick up the best and scale :)
 
Try them both, with different settings each. See your ROI. Pick up the best and scale :)

Thanks appreciate it. I worked with a lot of micro-influencers in the past but I am more interested in the bigger accounts for my new brand :)
 
A new brand should have influencers so people will trust it more. But you should combine the two better than that
 
Very broad question, though, at the end of the day it all depends on your budget. If you have ~$300 to spend (assuming you don't have much knowledge with FB Ads), you may try Facebook Ads to test your product. It's going to be way faster.

Nonetheless, if you've zeros in your wallet -- Instagram influencers might be the way to go (revenue share, instead of paying them upfront).
 
Very broad question, though, at the end of the day it all depends on your budget. If you have ~$300 to spend (assuming you don't have much knowledge with FB Ads), you may try Facebook Ads to test your product. It's going to be way faster.

Nonetheless, if you've zeros in your wallet -- Instagram influencers might be the way to go (revenue share, instead of paying them upfront).

Very broad question, though, at the end of the day it all depends on your budget. If you have ~$300 to spend (assuming you don't have much knowledge with FB Ads), you may try Facebook Ads to test your product. It's going to be way faster.

Nonetheless, if you've zeros in your wallet -- Instagram influencers might be the way to go (revenue share, instead of paying them upfront).

Thanks! I've done a lot of retargeting ads and created look a like audiences for conversion ads. The past 3 brands I sold were all established with IG Influencers. Though I have never done cold targeting on Facebook, to be honest. I appreciate your feedback and help.
 
If my brand is new, I would go with influencers to get better social proof and trust.
 
Go for the FB Ads as it has larger reach as compare to the soo called Influencer
 
Where can we fine reliable infulencers ?
I guess you thought "find". It's pretty easy look on their engagement, quality posts, niche where are they and also if they haven't got fake followers than ask them for the price of shout out. But best is to mix it up together with the BEST content on the platform. cheers
 
Facebook ads for long term is better , influencer if you want fast sales , because influencer will always doing advertisement and the customers will forget you after a while .
 
Get the content from your influencers and use it to boost your facebook campaigns.

In general no real business can give up on facebook entirely - its another income stream, simple as that.

If you can't profit on facebook, something in the business model, or in your campaigns is wrong.

Influencers on the other hand is a different ball game. measuring ROI is much harder, since there is usually more to it than direct sales.

There are many types and sizes of influencers and determning the right type for you, finding them, reaching them, and getting them to work with you - is a long and delicate process.
 
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