Rank Your New Published App Easily

[aleksej]

Can you post some ASO guides? How much times you repeat keywords in description, how much characters you have in description, which format you use for app title etc?

 

[r3L4x]

Can you post some ASO guides? How much times you repeat keywords in description, how much characters you have in description, which format you use for app title etc?

There is plenty of guides, but most of them is just big bubble. Everything is simple.

Tier 1 ASO.
Choose best low competition keywords, I chose about 6-7.

Tier 2 ASO.
Add main few keywords in name, small description and 5 times in long description. Try to add 5 times many keywords in first place in long description, later add other keywords. From my experience, don't add more than 5 times keyword in long description. Make really good icon and screens, don't forget to make some for tablets!

Tier 3 ASO. After one month.
Check on which keywords your app ranks best. Sometimes it starts to rank for other good keyword. But it wont rank on your chosen. Do tear 2 again, with best keywords on which you app ranks best .

Tips.
If your app have good rank, don`t make any updates, as it can brake everything and on making updates you can lose your app. So basically I try to make everything work in first month. I only make updates if something really messes up, or app starts to lose rank. Order video on fever, this helps a lot. Try to make few icons and run experiments. From my experience some icons made 30+% installs and I think icon is most important thing, as it is first to thing that attracts user to install app. Even try to make few other screens and again run experiment.There is other small tricks about aso, but nothing special.

 

[aleksej]

When you said tier 3 you mean ASO for tier 3 countries or not?

 

[r3L4x]

When you said tier 3 you mean ASO for tier 3 countries or not?

I mostly target usa, so after one month I change keywords.

 

[Barium]

If your app have good rank, don`t make any updates, as it can brake everything and on making updates you can lose your app. So basically I try to make everything work in first month. I only make updates if something really messes up, or app starts to lose rank.

Can you elaborate ?

I always thought updating periodically your app was beneficial as long as you kept providing new/updated quality content to the app.

 

[r3L4x]

Can you elaborate ?

I always thought updating periodically your app was beneficial as long as you kept providing new/updated quality content to the app.

In my 5 years experience I found that if you rank good, don`t touch that app. The thing is that, if you change something, it can really mess up all rankings.

Than I had some really bad experiences when I lost apps after updating. 2 months back I lost app witch had 2 million downloads. App whose about 4 years old and it started to lose rank, so I examined new keywords and find one really god, it whose with. "sex". Next morning when I wake up I found email. The thing is that, when you update app your app again goes on google spyglass and google play make new terms of use every few months.

Examples:

700k downloads app, after update category rank dropped and overall search visibility.

Nearly 2 million downloads app witch I lost. I had normal "dance" after I made update I got really big rank boost, but after few months app basically lost all rank. Yes I made tons of installs and money, but then nearly few years app did not ranked.

 

[Barium]

In my 5 years experience I found that if you rank good, don`t touch that app. The thing is that, if you change something, it can really mess up all rankings.

Than I had some really bad experiences when I lost apps after updating. 2 months back I lost app witch had 2 million downloads. App whose about 4 years old and it started to lose rank, so I examined new keywords and find one really god, it whose with. "sex". Next morning when I wake up I found email. The thing is that, when you update app your app again goes on google spyglass and google play make new terms of use every few months.

Examples:

700k downloads app, after update category rank dropped and overall search visibility.

Nearly 2 million downloads app witch I lost. I had normal "dance" after I made update I got really big rank boost, but after few months app basically lost all rank. Yes I made tons of installs and money, but then nearly few years app did not ranked.

That is an amazing response, I am so grateful for this information, really helpful.

Do you mind if I shoot you a PM?

Have a nice week.

 

[r3L4x]

That is an amazing response, I am so grateful for this information, really helpful.

Do you mind if I shoot you a PM?

Have a nice week.

Ok

 

[Ife]

Just sent you a pm @r3L4x

 

[FarhanYk]

interested and love to read this.

 

[MofAges]

@r3L4x wow that's a tank ... In first screenshot , its this year stats ? It's clearly collapsing from 20th March ... so it can be also pandemic issue , may apps got first hit then, even I got slow DW from that period . (without any updates )

Update about new apps/ new acc :
Things going fine , got some +50 hits from many apps , no promotion + no reviews still , just ASO.
I will start with promotion in mid of July when they hit around +100. I don't want G goes mad about my spamming ,cloaking and hijacking

 

[michiosha1]

Order video on fever, this helps a lot.

I'm suprised with this one. I see promo videos mostly in games, even google doesn't have videos for their 'normal' apps. Do you make apps or games? Also can you share some %% how much it increased downloads by just adding videos?
Thanks

 

[r3L4x]

That is an amazing response, I am so grateful for this information, really helpful.

Do you mind if I shoot you a PM?

Have a nice week.

Ok

I'm suprised with this one. I see promo videos mostly in games, even google doesn't have videos for their 'normal' apps. Do you make apps or games? Also can you share some %% how much it increased downloads by just adding videos?
Thanks

I don`t have this stats, as I needed to remove my video and make update. Just simple things, app with video have biest install count and yes I target same keywords.

 

[beconnected16]

Planning to create an app .. this is a good thread for me... Thanks

 

[michiosha1]

I don`t have this stats, as I needed to remove my video and make update. Just simple things, app with video have biest install count and yes I target same keywords.

Then I don't understand why all these big apps from google, spotify etc don't do that. Anyway thanks for giving me idea for testing. I'll have to check how it performs. Can u suggest some video maker (from fiverr that you mentioned) or at least what price is reasonable? I guess $5 gigs may be total crap, but getting more expensive ones may be overkill.

 

[r3L4x]

Then I don't understand why all these big apps from google, spotify etc don't do that. Anyway thanks for giving me idea for testing. I'll have to check how it performs. Can u suggest some video maker (from fiverr that you mentioned) or at least what price is reasonable? I guess $5 gigs may be total crap, but getting more expensive ones may be overkill.

Because they are big companies and they have tons of money to spend on ads.

https://www.fiverr.com/twardy_design?source=Order+page+seller+link

 

[Jobdollarr]

If you use adword.
That will be above itself with targeted keywords.

You can try Facebook and Instagram ads
Keywords can be ranked if you have a high understanding of SEO.

Ranking usually depends on the review

 

[matrixreal]

There is plenty of guides, but most of them is just big bubble. Everything is simple.

Tier 1 ASO.
Choose best low competition keywords, I chose about 6-7.

Tier 2 ASO.
Add main few keywords in name, small description and 5 times in long description. Try to add 5 times many keywords in first place in long description, later add other keywords. From my experience, don't add more than 5 times keyword in long description. Make really good icon and screens, don't forget to make some for tablets!

Tier 3 ASO. After one month.
Check on which keywords your app ranks best. Sometimes it starts to rank for other good keyword. But it wont rank on your chosen. Do tear 2 again, with best keywords on which you app ranks best .

Tips.
If your app have good rank, don`t make any updates, as it can brake everything and on making updates you can lose your app. So basically I try to make everything work in first month. I only make updates if something really messes up, or app starts to lose rank. Order video on fever, this helps a lot. Try to make few icons and run experiments. From my experience some icons made 30+% installs and I think icon is most important thing, as it is first to thing that attracts user to install app. Even try to make few other screens and again run experiment.There is other small tricks about aso, but nothing special.

Thanks your reply, really amazing
let's suppose we consider the keyword "flappy bird" as an exemple
a quick search reveal that "flappy bird online", "flappy bird multiplayer" and "flappy bird mmo" as keywords with less competition + as long tail keywords (exact match).
if we repeat those keywords x3 times in the long description it will be :
- "flappy bird online" x3
- "flappy bird multiplayer" x3
- "flappy bird mmo" x3
but the problem is that now we have the main keyword "flappy bird" repeated 3x3 = 9 wich is bad as i guess (more than 9), google search bots will certainly detects your app as you trying to spam.
what's your advice?

 

[App Promotion]

Could I ask what were the keywords difficulty (0-100 index from aso services), the country and the amount of organic installs you are getting from it now

 

[MofAges]

**update about new apps / new dev from end May**

It's good time to give you insight how things works now with GP algorithm and app rankings

What I did :
- good ASO research and put less repetitive keywords phases into description ( now metadata policy don't allow that , be careful )
- I tend to "bright up" my icon for app ( I don't believe anymore that ugly icon can attract anyone )
- I always do 6-7 images for screenshots and also for tablet ( 3 screenshots )
- If you're enough creative and have basic skills for video editing , make promo video with from 20 sec to 1 min max length

Marketing method and plan :
- From my previous project experience(s) I tend to do slow but projected marketing for my apps and I don't do any google ads, fb ads or incentives installs for 1 month ( from lunching app ) . I wait to see how much ASO gives result and to do some tweaks if it needs. When app(s) hit some organic traffic for play store ( around 10+ / 50+ installs ) it's time for second stage of marketing.

Carefully collected all methods and tactics which was suggested here on BHW , many don't work anymore because algorithm..

What I did ? I made costume method with combing reviews + app retention , with accent on retention.
GP Bot loves more your users with loner retention then bunch of installs or quick spike by Ads ( many experience ads limitation ) and slowly getting steady organic traffic .

Is it all above working ?
6 apps hits 1k installs , many hits 500+ installs , only doing what I wrote.

Consluon : For those who said " ASO is dead " - not truth , it hard to get organic traffic - not truth (its less then before but yet you can get ) , ads limitation came because grey-hat-method - not truth . I avoid to this point incentives installs /google ads.

What's new on Google dev now ?

-It takes again few days (maybe and more , have app on pending still ) to get approve app and be published
- Now your app need to collect 5 ratings to get visible on Google play
- Bot is pretty slow when you need to get first "5 ratings" , and many will be deleted , later its get easier
-Its more then ever strict about policies ... be careful about all details

Future plans :

Since its coming the most busiest month , I'll do few ads campaign to see how will affect on my top apps .

** This marketing plan its not for inpatient , get quick rich & tons of installs people