I just bought this and am waiting to be approved for the board.
This product is a great demonstration of how a product should be developed and promoted.
One of the basic techniques of sales is to -
Have a hook
Have a product as good or better than your competition
Give away a free toy
The "free toy" is extremely important because it "anchors" the customer to the product. You need to create an emotional bond from the client to the product.
So for Ascend Viral -
Hook - Instagram Domination. Instantly Warp Drive your Instagram Projects.
Product - Over deliver a "living book" that contains more information than a $500 course and only charge $15 for it. And update it for free as well
Free Toy - The book is gold but the forum is where the real diamonds are buried. You get access to that too.
Ascend Viral follows my rule #30 -
You can make a profit on a sale. But you can make a fortune by insuring that the other guy makes a profit on the sale.
Glad I found Ascend Viral.