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Why Split-Testing is Essential - Insider Story

Discussion in 'Making Money' started by Shadexpwn, Jun 15, 2015.

  1. Shadexpwn

    Shadexpwn Jr. VIP Jr. VIP

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    Most people come crawling around these forums posting snapshots of images documenting thousands of unique visitors not making them enough, or even getting a penny out of their methods.

    This is a big problem that can be resolved utilizing a dire sense of analysis and potentially avoid troubles of running out of networks to test with.

    Here's an example of why things can go wrong when avoiding this simple strategy...

    Person A sends 10,000 direct link hits to an offer and gets 3 USD

    Person B sends 317 unique hits to a different offer and pockets 13 USD

    Person C sends 2,500 unique hits and gets a consistent 15 USD eCPM

    Person D sends 1,000,000 unique direct visitors across an offer and only gets .30 from a random foreign lead.

    It may sound a bit weird, but who made the most from the least traffic?

    Person C due to traffic volume of course, B second, thirdly A and D coming last.

    Saying all hits were targeted you could essentially picture what went wrong.

    Heres exactly what happened and where:

    YOU SENT ALL VISITORS TO THE SAME OFFER WITHOUT TESTING EVERY THOUSAND HITS!!!

    If each thousand hits were sent to another offer every so often using split testing secrets you could simply draw the following conclusion found below.

    Person A sends the same amount of hits and gets $11 eCPM. Good.

    Person B send 4 times as much traffic and gets $9 more due to getting lucky the first run. Nice!

    Person C sends half the usual traffic and gets the same rate consistently. Good testing.

    Person D's sudden viral traffic dropped to a consistent 10,000 hits a day and increases volume to the offer slowly and pockets a 5 USD profit per thousand uniques. Better late than never.

    As you can see from the above examples you suddenly urge a desire to rotate offers.

    Sometimes I go through an offer a blast, or even an offer every couple dozen days.

    The truth behind the reasoning is that testing explains why some fail and most succeed after figuring this all out.
     
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  2. jb1rd78

    jb1rd78 Regular Member

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    Nice post, It makes sense. And most importantly, if you do implement testing, you will likely thank yourself in the future for possibly saving yourself a boat-load of cash!
     
  3. bmminc

    bmminc Regular Member

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    I feel like this is something that gets overlooked. I had traffic, but nobody was clicking. So I auto rotated my offer and noticed a week later one particular one was getting the most clicks. So I used that offer. From there I did the same thing with my call to action for conversions.
    I see people posting pics of 2k unique crakrev visitors making no money. And I just made $40 off 1k uniques today.
    Split test!
     
  4. Shadexpwn

    Shadexpwn Jr. VIP Jr. VIP

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    Exactly, that's exactly how this technique works and if you don't implement it you are losing out tremendous boatloads of cash.

    Every day you don't have a correct offer could lead to slowed growth and tampered profits.