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Why my FB budget burns so quickly?

Discussion in 'FaceBook' started by wriper, Apr 23, 2015.

  1. wriper

    wriper Senior Member

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    Hey guys,

    When i set up my FB ads i set usually the lowest CPC - 0,01 even when FB is telling me that he wont shows my ads.

    But when i set budget 1 EUR for 24 hours my budget is gone after one hour !

    What should i do?
     
  2. Nut-Nights

    Nut-Nights Jr. VIP Jr. VIP

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    Keep your cpc in mid range.
     
  3. IamNRE

    IamNRE Jr. VIP Jr. VIP Premium Member

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    What countries are you targeting?

    Its best to start your campaigns 5-10 min. after midnight (according to the timezone your account is on) then it should spend evenly through the day (you can use scheduler to make it start).

    Otherwise, just let it run. It might do that on day 1... it will be fine by day 2-3.
     
    Last edited: Apr 23, 2015
  4. Ellie4294

    Ellie4294 Regular Member

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    WHen you are biding on CPC FB will suggest you a bid price. As Nut-Nights said, keep your cpc in mid range. When you set budget 1 EUR for 24 hours then the budget is gone in one hour because may be your ads are serving as CPM not CPC.
     
  5. wriper

    wriper Senior Member

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    But why if i set the lowest cpc? I am targeting small country where these prices are low

    If suggested cpc is 0,04 and i set to 0,02 it will burn even more quickly or not?
     
  6. radar22

    radar22 Newbie

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    CPC is not always a good option, see the CPA or oCPM.
     
  7. johen80

    johen80 Registered Member

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    This all depends on the prices you are willing to pay and the country/people you are targeting. Of course the bigger the country is the less the cost the more the people. The smaller the country or area the more the cost the less the people.
     
  8. Ellie4294

    Ellie4294 Regular Member

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    As per my experience it will good if if the suggested cpc is 0.04 and you set to 0.02 but its not going to show more quickly than 0.04 :)
     
  9. coitza

    coitza Jr. VIP Jr. VIP Premium Member

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    you might be in a niche where it can provide all the views very fast, to finish 1E in 1 hour is not that fast...and besides why do you care if you get the views within an hour or the same amount of views in 24hours?
     
  10. nighthawk00

    nighthawk00 Newbie

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    Why does it concern you? If you set your bid to 0.01 and fb still burns your budget, it means that you are getting the 100 engagements that you paid for...
     
  11. spurge0n

    spurge0n Junior Member

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    Facebook won't spread out your ads so they span exactly 24 hours.

    if you burned thru your budget in 1 hour, it sounds like your ad targeting wasn't very specific. Try targeting only likely buyers in your market.
     
  12. PrinceVisi

    PrinceVisi Elite Member

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    How much have you spent so far?