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What is your Bounce Rate?

Discussion in 'Black Hat SEO' started by jaselc, Feb 25, 2014.

  1. jaselc

    jaselc Regular Member Premium Member

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    Ok, so iv'e just finished writing a post on Bounce rate! The general census is that the average bounce rate is between 40-60% and some argue that it's irrelevant.

    Obviously it all depends on the type of site you have when it comes to determine a 'good bounce rate' + other factors.

    So I just wanted to know, what is your bounce rate? and do you feel it's an important metric?
     
  2. beastien

    beastien Registered Member

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    The average bounce rate for my sites is 60-75%. My main site, though, has a bounce rate of only 20%. It doesn't really do me much good (or bad), but I know if I was running a business, the low bounce rate would be making me very happy.
     
  3. zee007

    zee007 Senior Member

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    I think it depends on the industry etc. The more general the site, the higher the bounce rate. The more specific a site, the lower the bounce rate. For example, a site about "Diamonds Smuggled from Ivory Coast" would have a much lower bounce rate than "cheap golf balls." But I'm sure there's an industry average, but it would be meaningless from an action/implementation point of view.
     
  4. cricmania

    cricmania Registered Member

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    I am running a blog based on WordPress,SEO and blogging Tutorials. My Bounce rate is bw 71-75
     
  5. SEOSPERM

    SEOSPERM Jr. VIP Jr. VIP Premium Member

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    Well, my site bounce rate is very low say only 2% and yes, it is imp metric
     
  6. SteveWaller

    SteveWaller Regular Member

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    It really depends on the type of site and the industry it is in. I have one site with a bounce rate of 27% for the last 30 days and another site where it as 91% but they are completely different types of site.

    The only bounce rate comparison worth making is with your direct competitors - then at least you know the type of visitor is the same and they have the same end goal in mind.
     
  7. fsatark

    fsatark Junior Member

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    The bounce rate on my main money site (eshop of touchable products) almost 30%
     
  8. vishalthedevil005

    vishalthedevil005 Newbie

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    My sites bounce rate is about 60-70
     
  9. manny521

    manny521 Supreme Member

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    70%...bounce rate is a metric that is hard to analyze...
     
  10. jaselc

    jaselc Regular Member Premium Member

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    Yes, Bounce rate is hard to analyse. Mine is around 15%. My first month was 52% and then I added more content and updated my theme and now I have a pretty could rate.

    Thanks to everyone that has replied :)
     
  11. Kralj187

    Kralj187 Senior Member

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    About 20-25% for my two main sites.
     
  12. SEOGrenoble

    SEOGrenoble Junior Member

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    About 40% for my main website.

    But difficult to analyze...
     
  13. tony_d

    tony_d Elite Member

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    As a standalone figure, it's irrelevant.
    For example, I'd expect a sales landing page to have a much, much higher bounce rate than a site full of information on how to toilet train puppies... you'd really have to break it down further into categories to have any meaningful data.

    Even then - the source of the traffic is going to play a significantly large part in determining the bounce rate - paid traffic will bounce at many multiples of the bounce of organic traffic from a high SERP ranking.
     
  14. samfischer980

    samfischer980 Newbie

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    My two website's bounce rate is 40-50 %. Both are E-commerce websites and I really need to come up with a strategy to bring figure that down because it is seriously hitting my business.
     
  15. BlackVL

    BlackVL Regular Member

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    1.50 % for one of my sites.
     
  16. jaselc

    jaselc Regular Member Premium Member

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    90% off everything!!! that should do the trick ;-)
     
  17. divok

    divok Senior Member

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    Google analytics says 75 %
    clicky says 13 %

    which one you want to believe .
     
  18. Apricot

    Apricot Administrator Staff Member Moderator

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    Mine's 48% ona new site, not that bad I guess. Always room for improvement.
     
  19. konokon

    konokon Newbie

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    My site br remained between 42-46% but past few days it has gone to 62-65% [as well as good increase in visitors]
     
  20. sacbil

    sacbil Newbie

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    It is hard to define a perfect bounce rate.

    It changes as per site and niche. If you have MAGAZINE styled look for your site then your bounce rate will start reducing. I have many sites and every site have different bounce rate.

    One of them have 71% for last month while another niche site have 46% of bounce rate.

    Bounce rate depends upon following things -

    1. Quality of content that have ability to engage your visitors. (only quality content wont help, you should master the art to engage your readers on your site)

    2. Using IMAGES & VIDEOS within content.

    3. Using Magazine styled themes. ( Keep eye on all leading NEWS sites they have typical MESSY look but they still ROCKS)

    4. Interlinking within FIRST paragraph of your post.

    5. Asking them to leave comment.