Vietnam FB ADS - High CPM

bro i think its some algorithm problem with fb ads nowadays. i am also having 2X CPM recently. i hope fb fixes it soon
 
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Maybe the customer base you are targeting is wrong, increase your pixels properly
Or you can use different campaigns to test your results
or change your content, images, videos may not be attractive
 
First, use an old account with a bit of large spending, this is my small experience, I tried comparing 2 accounts to each other to come to this conclusion.
 
First, you probably target the wrong audience (your creatives doesn't attract them).
Second, you should run A-B test first to see which is better. Sometimes it helps a lot to optimize your ads.
Last but not least, maybe the problem is from FB. You know... the cpm is sometimes very low and sometimes very high. Vietnam is such a competitive market btw. Lemme know if you have fixed it or not :D
 
Try choosing the main target target, you should divide the area to test better
 
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