I've been using E*tology and get stats from them. I also get stats from my hosting company. On average I get 100-140 uv a day. Nothing major, just getting started again. I understand the difference between unique and hits. I get about 3,500 uvs monthly and around 10,000 hits monthly. I just signed up with B*lackL*abelA*ds and they are reporting 35 ad views a day. What's up? I know they don't have realtime reporting, usually a 4 hour delay, but it doesn't make sense to me. I've read posts and people approve them, obviously they are legit because they are part of A*dbrite and pay more than E*tology.