The ULTIMATE Checklist For Perfectly Optimized ONpage in 2020

Hey guys,


I using exactly the same checklist we improving our client websites and our own websites.

I covered all, from title tag to conclusion so you can make your website and your articles just perfect for 2020 and coming Google algorithms.

If Google changes something in 2020 I will make an update but for now, this checklist will be more then enough to boost your site rankings drastically.

Let's dive right in.






Title tag is the most important on-page SEO factor.

To get the most of it, try to put your keyword at the beginning of the title tag (keyword for title tag in this case; On-page SEO).



You can see this in action. Let's take "low carb diets" keyword;



As you can see, most pages that ranks for competitive keywords strategically placed their keywords at the beginning of their title tag.

If you want to get ranked for "your own" keyword, you should follow these steps.

- Title you should avoid: 11 Ways to use low carb diets
- Title you should use: Low Carb Diets Tips; 5 Ways To Lose Your Pounds




Google uses your URL as a clue to help them figure out the topic of your page.
It's actually the same as title tag and content.

So, try to make them easy for Google.

First of all, try to avoid URL's like this: https://site.com/p=123 (this one doesn't say anything actually)

Try to avoid long and meaningless long URLs like this one:
https://site.com/3/9/19/urs=SEO/pageid=890.html

- The winning combination is a short URL (with medium tail keyword URL) which ranks better according to many case studies:
www.site.com/On-Page-SEO






- Number In Title TAG

Numbers grab attention, so If make sense with your niche site try to add numbers in your title:
17 Ways to…
How I increased my traffic by 45%...
732 Extremely Satisfied Clients

How I lost 20.5 pounds in 45 days




- Use Brackets And Parentheses

This is another cool thing to optimize your CTR:
[Case Study]
(Video)
(102)
[FAST]



Examples;
Amazing! Organic Search = 27% More Traffic In 21 Days (Case Study)
Social Media Marketing Tools: Only The BEST By [72] Experts


- Add Current Year

If your posts are compatible with this option you should go for it.
That will make your posts up to date.

Examples; The ULTIMATE SEO GUIDE For 2020



Lots of people search for “keyword year” on Google. And adding the year to your title can help you rank for those terms.


- Add Magnetic Word In The Title Tag

If you want your title to stand out of the crowd you should use magnetic words:
Powerful
Effective
Fast
Crazy
Hack
Magic
Fail
Today
Secret
Definitive
Ultimate
Checklist
Advanced
Step-By-Step
Actionable

Full list: https://sumo.com/stories/power-words



Sumo explained a lot more about Power words and I strongly recommend you to read and implement.


- Emotional Segment For Better Title Optimization

So, let’s compare first.

Title like this sounds OK; 17 Ways To Get More Traffic
But this one has that “emotional moment”: 17 AMAZING Tricks To BOOST your Traffic TODAY!

See the difference?

Just try to evoke emotions and people will click.

Here’s a little helper; https://coschedule.com/headline-analyzer to see if your title is optimized or need some more work.




- Title Tag Length

Your title ideally should be 50-60 characters. That’s the best practice for the highest CTR.
Try to fit all, including your site name at the end of the line;




- Magnetic Word In Description Tag

We already discussed the above magnetic words. Just implement in description tag.

It’s true that Google probably doesn’t use description tag a direct ranking signal but it will certainly improve CTR.




- Keyword In Description TAG

It’s the same it was for the title. Try to add your keyword at least once or twice in the description tag, at the beginning and at the end of the description tag.

See image below:





Make your headline Tag H1.
WP and other CMS’s automatically do this for you but you can check your code and see if that’s the case.





We are visual beings and sometimes articles without multimedia content can be boring to read which means a higher bounce rate.

Add images, screenshots, lists, and videos.

Adding multimedia doesn’t have a direct effect on your page’s rankings but it increases the perceived value of your content.



Subheadings will make your readers easier because your article will be nicely split, especially if you have longe article, 5.000-10.000 words.

Try to add your main keyword in, at least one of your subheadings. That also applies to H3 tags.


Add main keyword in the first 100-150 words of your article and help Google to understand what your post is all about.






It's very important to add your main keyword in conclusion or simple to add in the last 100-150 words of your article. That will give Google an additional note of article relevance.





Don’t forget to make your website responsive, which means nicely visible for all devices.
That will certainly increase your traffic.






Google wants to see your site activity on the web, and backlinks pointing from yours to related pages.
This will possibly affect your site so try to put links from high authority websites.






Interlinking your pages and make sure to make a good scheme. That’s money and power to other pages also.






Site speed is officially ranking signal and you should take it seriously for your website.

Try to compress images, pay for better hosting and use CND to speed up your site if needed. Everything below 5 sec is good to go.

Try to achieve it.






LSI (Latent Semantic Indexing) keywords are synonyms that Google uses to determine a page’s relevancy (and possibly quality).
Put them into every post.

I personally use https://lsigraph.com/, free and really useful tool.






Optimize your images. Alt text with your keyword.
Make sure at least one image file name includes your target keyword.






Social signals will not directly improve your ranking but if people like your content they will gladly share, which means traffic and potential links.
So, don't forget to put the social icon box on your website and every post.





Try to post at least 2000-5000 words.
In my experience, 5.000-10.000 words content will do the magic.



Longer content ranks significantly higher in Google.



- If Google sees people bouncing from your page in the search results, it’s a clear sign that your site
is not proper quality for final users.

If that's the case, your keywords will start dropping.

To prevent that, add internal links to the beginning of your content.
This is one of the fastest ways to decrease your bounce rate.
- Google pays very close attention to “short clicks” vs. “long clicks”, also known as dwell time.
So, if someone stays.
If someone hits their back button immediately after landing on a page, it tells Google, that page is low quality.

We Will Provide ONpage Check And Reports For First 100 BHW Members With At Least 500 Posts Count + and Real Website (not churn and burn sites please)

Please, Don't PM Me And I Hope BHW Mods Will Allow Posting Your Websites Here. ​

@marrrko at it again

tl;tr bookmarked. Will look into later

Too good loved it thanks

Great share! Here is my experience: Every niche has a different optimal keyword density etc. its very easy to get over-optimized. Especially when it comes to meta title and description. Sometimes I had my keyword in the meta title, removed it and the website got a push in the serps...like the kw in the meta title was holding it back from ranking...there is no magic formular for this. For example: Hey man, just put your keyword in the meta title, description, first sentence of the content and h1 and you will rank, nope you will very high likely over optimize.

Clickbait not only works on Youtube, but also on Google. Definitely use numbers and power words, they are triggering the users. If you want to know how to use it: Take a look on Buzzfeed. These guys know how to generate traffic and get a high CTR.

I did this on a new site of 15 days without ONE single backlink and my site showed directly ranking posting 6 of my main Keyword

That an awesome onsite SEO guide. Thanks buddy.

Thank you for the great guide! The only thing that I do differently is the length. I check how long the stuff is that already ranks and go from there.

Will send this right to my coders. Great read from a web developer standpoint and more people should look at this.

Awesome guide for on-page SEO. Focus on the CTR and page speed.

Bookmarked! Great share OP

Damn, I'm actually impressed. Didn't agree with all of it, but really great advice overall.

nakamura said:

Great share! Here is my experience: Every niche has a different optimal keyword density etc. its very easy to get over-optimized. Especially when it comes to meta title and description. Sometimes I had my keyword in the meta title, removed it and the website got a push in the serps...like the kw in the meta title was holding it back from ranking...there is no magic formular for this. For example: Hey man, just put your keyword in the meta title, description, first sentence of the content and h1 and you will rank, nope you will very high likely over optimize.

Clickbait not only works on Youtube, but also on Google. Definitely use numbers and power words, they are triggering the users. If you want to know how to use it: Take a look on Buzzfeed. These guys know how to generate traffic and get a high CTR.

Click to expand...

Great guide overall and thank you @marrrko for the share. Just to emphasize what @nakamura said - every niche is different. Get SEOQuake plugin and check the densities ( and also how long their content is - why write 10 000 words when you only need 2K? ) of the sites that rank top 10 and proceed accordingly.

This is amzaing. I've been looking for something like this for a very long time. Really love all the examples you guys provided. I take it you are in the business of helping your clients with their on-age SEO efforts. What's your typical monthly fee?

In regards to #1 "Start With Your Keyword" and #3 part 4 "Add Magnetic Word In The Title Tag" would it negatively affect my ranking to use a magnetic word in front of the keyword on the page title? I understand it is good for CTR but I am curious how Google will react.

amazing post

Thanks for the share, have you any experiences using emojis on page titles?

I do for a select few posts and have seen great CTR.

Awesome guide. The only thing I partially disagree with, is posting thousands of words. Post 5-10k only when it makes sense. (for example, when the top spots have a lot of content).

Most of the recommendations are from RankMath.
Magnetic word = Power word

Anyways, nice guide.

For those who want to check most of these automatically, try RankMath.

Gem!