Let me start out by saying PANDA IS NOT A MYTH (I chose a poor title that is unintentionally misleading people and they are not reading my actual post to get what I meant). I keep seeing people asking if they should start over with a new website if their website got hit by Panda. NO! You can beat Panda with a little work. 1. If you got slapped by the Panda update, you probably got hit by a duplicate content or low quality content slap (either directly on your website or on a bunch of websites directly linking to your website) but there were quite a few other slaps that took place 2. Your website didn't get some semi-permanent penality, you just lost a $|-|17 load of backlinks overnight because they got deindexed or one of the other new algorithm slaps got you, but you did not get some semi-permanent penalty (which suggests Google won't let you rank again until they unpenalize you) It may not even be that Google considers your website suddenly less relevant either. It may simply be that Google now sees some other sites as more relevant after the Panda update so the approach might be to simply look at what other sites ranked highly for your keywords are doing differently than you. Just go out and starting building quality backlinks with unique content and go over your onpage SEO to make sure you are compliant everywere and are providing high quality unique content yourself on every page. Also continue to add fresh new, relevant and unique content, preferablly at least every other day.. If you have any content on your website that does not seem relevant (like a bunch of random ads) take it down immediately. You'll climb back to the top with a little time on your side. For those interested here is some great tips for getting over Panda (NOTE THIS IS NOT MY WEBSITE). Matt Cutts himself talks about how to overcome Panda in a video. quickonlinetips (dot) com/archives/2011/10/recover-google-panda-update/ Last Update: I have to apologize to everyone as it was made clear to me that I did not come across in this post as I intended. I rewrote some of it to try and clarify what I meant, and I want you to know that if at any point I come across as trying to rub anything in anyones face, that was never my intention. I expected some flak but the backlash was more than I expected and I tried inappropriately to defend my stance. Once again I apologize for that. Whether I am right or wrong on this post I appreciate everyone's comments as it's great for the community as a whole to have different opinions on things like this. When we are all willing to have an open mind, we all grow.