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Squeeze page: Do you ask for name?

Discussion in 'Black Hat SEO' started by shahnry, Aug 29, 2012.

  1. shahnry

    shahnry Newbie

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    Hey guys,

    I have a quick question that's been on my mind for a while. On a squeeze page, do you find that asking people to enter just their email (as opposed to name and email) improves conversions?

    I assume it would, but in the long run do you think building a (seemingly) personal relationship with your opt-ins is worth it when you try to sell them something?

    Thanks a lot!
     
  2. shahnry

    shahnry Newbie

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    Anybody have an idea...? Don't be shy.

    This has been bugging me for a while.
     
  3. Autumn

    Autumn Elite Member

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    Occupation:
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    Yes, you should ask for a name:

    a) So you can address your prospects personally

    b) Many bulk mail providers will require a full name as part of the full data you have to provide as evidence that it's a valid optin. Some affiliate programs may also require you to have the full names for your list if you want to mail for them.
     
  4. soundsdelicious

    soundsdelicious Junior Member

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    building a relationship with your opt-ins is good!

    I can't say leaving the name off improves conversions to be honest, and if you want a good list you need to have their names, too. What I can say for sure is that personalised emails improve conversions.