What is the general concenus on spamming google local pages with user comments and 5 star ratings / reviews to jump ahead of the competition? Personally I would rather this wasn't possible but since it is possible what should be done about it? Do I have to do it to to compete with other local businesses? http://getlisted.org/resources/improve-your-reputation.aspx articles suggests that you can get banned on certain local listings for soliciting reviews. Is creating fake reviews acceptable? If not, what do i do on local pages to get ahead of a competitor who is doing this? Thanks!