Over the last two weeks while building some of my sites and doing research I have now come across well over a dozen sites just like these.
They are just a random site that has nothing to do with my niche.
The reason I found them it they had info about my niche, which made no sense because they were in no way related.
They just had a shit ton of random info on just about any topic and niche.
Looking over the organic keyword list in ahrefs is literally just 100% random things.
Almost nothing related at all. The sites was virtually dead as far as traffic for 2016 ~ 2020.
Then all of 2021 they slowly grew in traffic / backlinks & referring domains.
Then in 2022 they literally shot straight up (ideal hockeystick growth) (first picture below)
It is all 100% shit scraped content (as in not very well cleaned up or even readable for the most part and probably if not all plagiarized)
I have no idea if this is 100% automated as in they scrape Google and then just post the content to their site en mass.
Or pay someone a few bucks to add the content & pictures.
Reading through it, it is very clear that someone did not look through the content for readability.
Yet here we are with millions of backlinks and visitors and potentially 100s of thousands a month in ad revenue.
(yes there are ads on all the sites.)
If I were to guess, I'd say either an expired domain that had some really good backlinks.
Or some blackhat tool for creating a shit ton of links.
Also, this is very easily duplicatable.
How long it will last before Google catches on, who knows.
But who wouldn't want a few hundred thousand a month even if it was just for a few month.
Oh no, just build another site.
I didn't get screenshots of them all, there were many others with millions of backlinks, millions of organic keywords, and organic traffic along with 'traffic value' in the 700K to 2M range.
