good content making is really tough. but if you can make it , it will attract more traffic. link building is also necessary and more easy comparatively content making. but, for long term higher goal, you need more good content.
I would create blog posts and do the onpage-seo. Next to that I would just buy high quality links in your branche from a seo agency or a website who sells it directly - thats not too difficult to get really good links - the most work will be your articles/content. I can assure that backlinks are still the most interesting thing for google and not any fancy social signals (that's my experience in 2018). Good luck BlueBuzzy!
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