Running Blackhat lead Gen ads and retargeting

chill2

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I've been in and out of running FB ads over the years some Whitehat some blackhat, whitehat can be systemised a lot easier as you set a plan and build a audience etc, blackhat its the shotgun approach as your account could be gone tomorrow especially when cloaking.

My question to the pro's or anyone who has experience with blackhat lead Gen ads is do you run retargeting ads at all? if so is it straight away as the cold ad goes up or do you wait for a data pool of x amount of 100's/1000's of a retargeting audience
 
I've been in and out of running FB ads over the years some Whitehat some blackhat, whitehat can be systemised a lot easier as you set a plan and build a audience etc, blackhat its the shotgun approach as your account could be gone tomorrow especially when cloaking.

My question to the pro's or anyone who has experience with blackhat lead Gen ads is do you run retargeting ads at all? if so is it straight away as the cold ad goes up or do you wait for a data pool of x amount of 100's/1000's of a retargeting audience
when doing blackhat ads, you don't do retargeting as the accounts can be gone any day so your retargeting ad account could be gone any time, so no worth it.

just run more blackhat ads and scale when profitable
 
Thanks, Whats your thoughts on running ads on say FB and the ad creative and funnels is getting conversions on one account but not on a other account. would you run several ads on one account to the same audience to see if you get entered into a better data pool?
 
our clients don't run targeting, they run when they get good results, they scale immediately, targeting doesn't work when you run blackhat
 
If you don't specifically target your ads, it might be easier for you to advertise, but besides that, the number of visitors won't be right and your bids will increase. That's the opinion I've seen customers respond to. Good luck.
 
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