Retargeting campaigns iGaming/Gambling

Whitehatig

Whitehatig

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I'm working as a media buyer on an iGaming brand focusing on Acquisition. We have an affiliate who only works with retargeting our existing traffic, and just relies towards the monthly traffic of our platform.



I wonder what platform or DSP platform does this and what to learn, but they do not use meta,google ads definitely.
 
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Hey, we can help you. We specialize in cloaking and running ads for BH niches like Gambling and IGaming on Mintegral so we could definitely help you and run/manage ads for you.Contact with me.
 
They’re likely using niche DSPs like Propeller, ExoClick, or RichAds since mainstream platforms block gambling retargeting.
 
So how can I do bussiness like that?I am setting up and running ADs in Mintegral but I don't know how to find my customer
 
Most iGaming retargeting is done with native DSPs like Propeller or RTX, not Google/Meta.
 
They usually run cloaked display + push campaigns, just hitting your pixel data.
 
Look into Voluum DSP or smaller programmatic networks, that’s where affiliates buy retargeting traffic.
 
They’re likely running on push/pop or native DSPs like ExoClick or Propeller for that retargeting.
 
Private ad networks and RTB platforms are also solid for iGaming retargeting campaigns.
 
For iGaming retargeting, consider using platforms like Xandr, The Trade Desk, or TrafficJunky, which specialize in programmatic advertising and are less restrictive than Meta/Google.
 
Most iGaming retargeting runs on private DSPs or adult-friendly networks, you’ll need to explore platforms like ExoClick, TrafficStars, or custom programmatic setups.
 
Look into programmatic DSPs like The Trade Desk, Adform, or Propeller Ads—they handle retargeting outside Meta/Google.
 
You may want to explore platforms like Criteo or AdRoll for retargeting purposes. They are commonly used for targeting existing traffic and improving conversions.
 
They're just using a DSP like RichAds or PropellerAds with a retargeting pixel to cookiedrop your own traffic.
 
Hey — based on what you described, your affiliate is almost certainly running a DSP-based retargeting setup.

We’re currently helping a few iGaming brands do exactly this via Smadex:

Retarget non-deposit users
Optimize toward FTD
Scale beyond Meta/Google restrictions

If you want, I can break down:
Worth a quick chat?
 
try Adform or Mediasmart, they work best for igaming retargeting.
 
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