Regional settings of the website

MilliLivs · Oct 17, 2023

Hi!
We have an info portal about travel insurance located in Russia. Recently we have posted a lot of articles about Germany so now we've got massive traffic from Germany and our Google positions measured from Germany are much higher than those measured from Russia. Is there a way to know what region is assigned to our website by Google since this data is no longer available in GSC?

tazarbm · Oct 17, 2023

you could try using a VPN that has IPs from lots of countries and you go to that country's google (google.de for example, or google.ru, or whatever) and type keywords that you know your site ranks at the top for, into the country-specific google and see from which google your site comes up at the top most of the time.

But, to be honest, you kind of answered your own question because you said that you get a lot of traffic from Germany so this means that your site ranks very high in Germany, I really don't see other explanation

MilliLivs · Oct 17, 2023

tazarbm said:
you could try using a VPN that has IPs from lots of countries and you go to that country's google (google.de for example, or google.ru, or whatever) and type keywords that you know your site ranks at the top for, into the country-specific google and see from which google your site comes up at the top most of the time.

But, to be honest, you kind of answered your own question because you said that you get a lot of traffic from Germany so this means that your site ranks very high in Germany, I really don't see other explanation

and let's imagine that we really are ranked high in Germany. Are there ways to show Google that we're not there, please show us more in Russia? I can presume that we should write more content about insurance in Russia, but maybe there's anything else?

tazarbm · Oct 17, 2023

MilliLivs said:
I can presume that we should write more content about insurance in Russia

now that you've mentioned it, writing content in Russian will actually help your site rank better in Russia.

Also having a .ru domain would help, too even if your content was in English. Google does care about ccTLDs and the language in which the content is written when they choose where to rank sites

MilliLivs · Oct 22, 2023

tazarbm said:
now that you've mentioned it, writing content in Russian will actually help your site rank better in Russia.

Also having a .ru domain would help, too even if your content was in English. Google does care about ccTLDs and the language in which the content is written when they choose where to rank sites

Hi again, sorry for shifting this up. We aren't changing our domain to .ru because our current domain is old and well known. All our content is in Russian, there are no articles in English or German at all. Can we do anything else?

tazarbm · Oct 22, 2023

MilliLivs said:
Hi again, sorry for shifting this up. We aren't changing our domain to .ru because our current domain is old and well known. All our content is in Russian, there are no articles in English or German at all. Can we do anything else?

sorry man, I'm clueless...

I thought that your content is in English and that somehow google have messed up and that's why they were ranking you in Germany, but if your content is in Russian it's really weird why you're not ranking there, and I have no answer to this, sorry

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