Reach leads

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ultimatetka

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Hello my Black Hat friends,
I have a question that i think a lot can answer so please don't hesitate to answer.
I am starting an online casino and i was wondering what is the best way to get new leads.
I can do ads on facebook and also i have a lot of leads that have touched crypto in the past.
Should i just make a campaign on facebook? or should i also send emails to the lists that i have about people who had/has crypto?

Thank you for all the help.
 
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As a service - best way is to create affiliate program with great conditions for affiliates. It's not your job to find clients, you need to keep service's quality at certain level and manage other high-level things.
 
A safer approach is to combine both, but keep them clearly separated in execution. Use Facebook mainly for brand awareness and funnel entry, while leveraging your crypto email list for direct conversions with compliant messaging, then retarget engaged users later once you see what performs best.
 
FB can burn fast with casino offers due to restrictions. If your crypto list is legit and segmented start there with funnels. Test small on ads then double down on what converts.
 
ultimatetka said:
Hello my Black Hat friends,
I have a question that i think a lot can answer so please don't hesitate to answer.
I am starting an online casino and i was wondering what is the best way to get new leads.
I can do ads on facebook and also i have a lot of leads that have touched crypto in the past.
Should i just make a campaign on facebook? or should i also send emails to the lists that i have about people who had/has crypto?

Thank you for all the help.
Click to expand...
Hello, I think that an SMS campaign has better results.
 
Use both.
Facebook ads for reach and testing email your crypto list for quicker conversions.
Measure deposits not clicks and scale what works.
 
Hello ultimatetka,

Facebook ads for casinos often face high rejection rates and account bans unless you use very strong cloaking and aged accounts. Your crypto list is likely a much higher roi starting point, as there is a significant overlap between crypto holders and online gaming audiences. I would recommend focusing on a warm email sequence for your existing list while testing small scale ppc with a solid lander to avoid direct compliance flags. Combining these with parasite seo on high authority platforms can also help you capture high intent traffic without the immediate risk of ad account shutdowns.
 
Cold sending is still a solid way if you have a decent sendout config that hits a high enough inbox rate.
 
Hello ultimatetka,

Using your existing crypto leads via email is likely the safest and most profitable starting point, as the overlap between crypto users and casino players is very high. Facebook ads for casinos are extremely difficult to sustain without burning through accounts due to strict gambling policies and the need for advanced cloaking. I would suggest warming up your email list first to generate initial revenue, then reinvesting that into a cloaked ad campaign once you have the budget for burnable accounts. This hybrid approach lowers your upfront risk while you test which creative works best.
 
For an online casino, the best approach is usually a mix of channels. Paid ads can bring quick traffic, while email to your existing list can convert well if the audience is relevant. Just make sure your marketing complies with local laws and platform policies for gambling and email consent.
 
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