Question for Internet / Network Experts

Hi guys , I am new here. I was informed that this is the place where all the internet experts are and that could answer my questions.
I am looking for a solution that will help me with my work.
I am working on a website who is providing work for our vans and trucks. We are filling in the mandatory details like : City where your trucks are , desired minimum price per km/mile and destination ( plus some more details ). After writting in all the details , there will be "no loads available with this criteria".
The page refreshes automatically every second (using a Chrome Extension) and when a new load is posted and is matching our previously written criteria, the Extension tries to confirm the trip and to book it.
The problem is , there are a lot of people who are doing exactly the same thing and most of the time you just miss the load because someone elses setup was faster ( his internet, his computer, his vpn , his extension etc ).
I think the difference is made by : the internet , low ms and some other things. If you reach the server even 1-2 seconds earlier that others, you have 100% booked the trip before others because it goes to the first person who booked it. First to click on "confirm the load" , has the load. We are still seeing it but when we try to confirm it, it says "the load has gone".
The big question : There are some ways to reach the server faster. Even 1-2 seconds earlier can be a game changer.
I've tried AWS even if I'm not sure I did the right server connection ( still missing almost all loads ) , I've tried to change my internet provider and to upgrade my computer , I tried on different devies , nothing helped.
Now I am asking Internet Experts from BHW , what do you think I should try ? Do you have any solution that will help ?
Thank you so much for reading this and I am happy I got into this forum , I will spend a lot of time here documenting myself with the amount of good info that I found here.
Have a good one !

P.S.: There are some guys who already have the answer on my questions , they built own software that is booking the loads automatically and they are taking almost ALL the loads , every day , all year. I dont stand a chance in front of them.

You might be onto something with AWS. With AWS, you can use regions closest to the server to potentially reduce latency. Some companies also use a Content Delivery Network (CDN) to fast-track content to users. More so, try optimising extension settings if possible.

But remember, while you're trying to shave milliseconds off your click, others might be using automation tools (bots). If they have custom software, it's likely booking the loads automatically. Therefore, it may not simply be about speed, but also automation.

Look into AWS regions closer to the server for reduced latency. A Content Delivery Network (CDN) could speed things up too.

As Schmitzzer mentioned this will be more about bots, these things can fill in forms quicker than you can blink. I would recommend using cloudflare for the website with their built in script hosting for faster deployment of your scripts, free tier is enough.
I would then invest in a tool such as scrapebox ($97 i think for lifetime) which you could train to fill in the form or my fave, zennoposter ($37 monthly) which you can easily train to do the same at a period you set.
Cloudflare for your website will really help the loading speeds of the website but as Schmitzzer mentions, you will need to train a bot more so... Goodluck

check your extension settings for any optimizations.
Considering automation could be the game changer, not just speed itself.