Poll: Top-3 on-page behavior factors for Google

Hi everyone,

Curious to know that the forum thinks about various behavioral metrics aside from CTR. Feel free to answer the poll or join the discussion in the comments below

Conversions definitely , especially for ecommerce sites, actions like add to cart and stuff.

The most controversial factor for me is return rate. It should be an extra advantage , as returning user is a positive factor, but question arises , how many times returning? Can a user return 10 times during a month l, and will it be considered a positive or negative factor?

This is also a thing which I consider in my ctr manipulation case studies. I am currently trying to find should users be logged in or logged out from google accounts when performing ctr.

SeoIsArt said:

This is also a thing which I consider in my ctr manipulation case studies. I am currently trying to find should users be logged in or logged out from google accounts when performing ctr.

Click to expand...

Wow, looks intersting! If you find any curious results, I would be glad to discuss them

To me, giving a registered user more weight in calculations seems a bit unfair, but on the other hand, it is definitely worth checking

the most important are the conversions

In my opinion, Conversion and Dwell time is one of the main reasons for website ranking.

it's essential to remember that they are just a few of many signals that Google considers when ranking webpages. Other factors such as content quality, relevance, user experience, and backlinks also play significant roles in determining search engine rankings.

Thanks everyone for their contributions and thoughts! Interesting to see Dwell Time sharing the lead with Conversions - in my view, the latter is much more important)

Also, I'm planning to do some research concerning conversions and which of them have greater impact on ranking