Picking Keywords

G0rd0n said:

I’m currently looking over a few keywords in Ahrefs that I’m considering writing an article on.

Now I was wondering what you all use to determine if you should go for the keyword. I’m already using a KD% of less than 20.

When I look at the top 10 results in Ahrefs it says the highest page authority score is 49 and that page is currently taking the 9th position in Google. And the top three results have a page authority score of 6, 0, and 0.

Now do you only use the KD% and page authority score to determine if you are going to go after a keyword? Or do you also take into consideration other factors?

Click to expand...

DeadJoe said:

You're looking at all the wrong things. These metrics are only good for filtering, to decide whether a keyword is worth going for you need to plug it in the search and look at the top 10 results. If they are weakish/affiliate type sites or if you see forums/quora or other user generated content then you know it's an easy keyword. It's as simple as that, fuck the scores.

Also, if you see bigger sites ranking but they are not targeting the keyword OR satisfying the search intent for the keyword then you can write a better article and outrank bigger sites as well.

Click to expand...

G0rd0n said:

Now I was wondering what you all use to determine if you should go for the keyword. I’m already using a KD% of less than 20.

When I look at the top 10 results in Ahrefs it says the highest page authority score is 49 and that page is currently taking the 9th position in Google. And the top three results have a page authority score of 6, 0, and 0.

Now do you only use the KD% and page authority score to determine if you are going to go after a keyword? Or do you also take into consideration other factors?

Click to expand...

DeadJoe said:

You're looking at all the wrong things. These metrics are only good for filtering, to decide whether a keyword is worth going for you need to plug it in the search and look at the top 10 results. If they are weakish/affiliate type sites or if you see forums/quora or other user generated content then you know it's an easy keyword. It's as simple as that, fuck the scores.

Also, if you see bigger sites ranking but they are not targeting the keyword OR satisfying the search intent for the keyword then you can write a better article and outrank bigger sites as well.

Click to expand...