Freddyjames
Senior Member
- Jul 4, 2011
- 843
- 1,560
thanks for this tutorial. i checked the serps and only saw the seo competition you mentioned (135,000) with the keyword in quotes. is this correct? kw in quotes mean the user is more targeted. but only works with enough volume
The keyword in quotes is for an exact match for the keyword phrase, so yes it will be more targeted.
Keyword without quotes is a broad match, which will pick up a wider range of results.
I hope that helps.