I have a linking structure that's working great for me, I'm seeing steady movement in the serps. I was actually already doing this for one of my sites, and after seeing that site survive the panda and penguin, I polished it up a bit and continued experimenting with it on other keywords and its working great for me.
I used to be a big supporter of link diversity (people always telling me to get links from *everywhere*) but my new linking strategy has less than 5 "actual" links coming to my site each week (I have a steady stream of "filler" links though coming in every week to maintain link velocity) and the movement is pretty nice. I think it's also very safe too, I'm sick and tired of getting so many links, ranking, and then having an update wipe it all away. Especially annoying when its a white hat authority style site.
The gist of it is I use web 2.0 backlinks (I used web 2.0 for all my sites, but this particular site survived where the others fell and I realized I was doing something different with it)
I thing you are right about this... the last update is more about the on-site and less about the off-site...
What is make me nervous what G try to achieve? The last to update are very aggressive and make a lot of waves and I can not believe they come with this last update and not knowing what will happen...
Right now, there is a big debate whether penguin is about on-site or off-site seo. In my opinion, its off-site seo as I have about 1000 pages on my site and most/if not all are indexed.
The only pages that are NOT ranking anymore are my money pages, which consist of five pages out of the 1000. The majority of the links I built are pointed toward my money pages b/c this is how I make money. All the other pages on my site target super long tail keywords and I am #1 or #2 for all those other pages.
You would think if penguin was targeting on-site seo, then all of my other pages would not be ranked either. My 2 cents...
I think instead of backlinks etc, now google is taking into consideration how many unique indexed pages and how many visitors per month visiting.
I have a linking structure that's working great for me, I'm seeing steady movement in the serps. I was actually already doing this for one of my sites, and after seeing that site survive the panda and penguin, I polished it up a bit and continued experimenting with it on other keywords and its working great for me.
I used to be a big supporter of link diversity (people always telling me to get links from *everywhere*) but my new linking strategy has less than 5 "actual" links coming to my site each week (I have a steady stream of "filler" links though coming in every week to maintain link velocity) and the movement is pretty nice. I think it's also very safe too, I'm sick and tired of getting so many links, ranking, and then having an update wipe it all away. Especially annoying when its a white hat authority style site.
The gist of it is I use web 2.0 backlinks (I used web 2.0 for all my sites, but this particular site survived where the others fell and I realized I was doing something different with it)
I would say: Link directories, Social Bookmarks, Wikis. Then of course web2.0's with high quality uniq content.
Spam your YT-profile. Nough said.