[Penguin 2.1]I'll give you guys a nudge in the right direction

thanks for the great reading
i'm studying this penguin inside out before i start any serious SEO campaigns , this will surely help me :=)
 
My website was not using tiered linkbuilding and was hit...
 
Care to elaborate on this a bit?

Where do I start? There's a mod pushing the sandbox myth, there's someone else saying "white hat" sites got hit mostly (WTF is a "white hat" site?), there's someone else saying build more links, someone else saying don't do anything, some other people posting nonsense theories about Google going after small businesses (it's an algorithm wat does it know about the size of a business???)...I could go on but every thread has some bad advice. Then of course there's the guy trying to build a revolution against a company he probably depends on for most of his income.. lol

Only thing you can do is clean up links...only answer if the site was indeed demoted due to Penguin. If it's a low quality site, well then, that's different.
 
According to my observation , websites need to be updated with new posts time to time or u loose your ranking...
 
Just postulating here and trying to add something useful (great post by the way)

My thought is that Hummingbird shows that Google has better understanding of synonyms, which may be used to in conjunction with Penguin. Most savvy black hatters began varying anchor widely after Penguin 1. All Google would have to do is use their hummingbird synonym database, because now Google recognizes that car accident = auto accident = automobile accident = car crash, allowing Google to group anchor text and penalize those groups. This would also explain why some sites that survived Penguin 2 were hit with 2.1.

For the sake of argument, imagine a website's profile as follows:
60 % - generic links, brands, naked urls
20 % - exact match/commerical KWs
20 % - Partial matches

Hummingbird's synonym understanding makes it possible that your backlink profile would look like (thus crossing the magic penalty threshold):
60 % - Generic Links
40 % - exact/partial match

Again all speculation of course. One just really has to ask themselves how would you go about detecting sites that spam, in a mechanical fashion? With keeping in mind that Google has an enormous amount of resources at their disposal.
 
Last edited:
Where do I start? There's a mod pushing the sandbox myth, there's someone else saying "white hat" sites got hit mostly (WTF is a "white hat" site?), there's someone else saying build more links, someone else saying don't do anything, some other people posting nonsense theories about Google going after small businesses (it's an algorithm wat does it know about the size of a business???)...I could go on but every thread has some bad advice. Then of course there's the guy trying to build a revolution against a company he probably depends on for most of his income.. lol

Only thing you can do is clean up links...only answer if the site was indeed demoted due to Penguin. If it's a low quality site, well then, that's different.

How much is Matt Cutts Paying you to leave these blog posts?
 
Spun content is not the problem. Look at how many people here whining they got hit using 100% unique content. This update was about G updating their "disavow links" database. Take for example this simple equation --- if a site receives low quality links from disavow'ed sources to the tune of X%, in X amount of time, we know it's a spam site.

Now there has to be some threshold with the disavow links to avoid negative SEO. Once you figure out that threshold, you could in theory "negative SEO yourself" to increase ranks. What needs to be determined is the threshold (time, authority, HPR links, etc) then you can work on defeating this algorithm. I've already hit page 1 on competitive keywords after this update using only blog network + PR links... Things that likely won't be disavow'ed. One of my sites had been getting steady HPR links for 2 weeks, and a competitor starts negative SEO me. Well, instead of having a negative impact , the guy pushed me to page 1. See what I mean? Should give you a head start...
 
I should also note that this "authority threshold" varies from niche to niche. For example payday loans has a higher threshold than something small like "buy Instagram followers".
 
Great Post gorang, But its too early to come to a conclusion and make speculations on the base of that. As we know we are dealing with something Big and unpredictable and due to its nature,We should wait for a while and let things settle down first.
P.s- I am rather excited instead of being panicked.
 
I don't have the amount of sites some of you have, so I can't analyze data and come to a conclusion. I do like threads like these that add value and perspective from so many people. My gut says that it has to do with upstream links, as Cutts said coming later this year was them targeting tiered linking. I will be waiting as my sites are still moving around every day with about 50-100 positions. What I will do is still be adding quality content and hold off link building until there is clear evidence.
 
Everything leads to a quality market, better sites will get better positions.

I have a friend, who has a blog, he does 0 SEO himself, but ppl share it everywhere coz it has quality content and that blog is ranking for helluva competitive keywords.

Anyway, I like SEO and search engines more than ever, it's pretty easy to rank if you spend money on natural sources.

P.S I got a coupon from fb and have been running my website link / fanpage on their ads, real likes were coming and it gave a huge boost to rankings.
 
Last edited:
still too early to make conclusions but I like ur post.
I am still seing too much movement to already start a deeper analysis
 
Everything leads to a quality market, better sites will get better positions.

I have a friend, who has a blog, he does 0 SEO himself, but ppl share it everywhere coz it has quality content and that blog is ranking for helluva competitive keywords.

Anyway, I like SEO and search engines more than ever, it's pretty easy to rank if you spend money on natural sources.

P.S I got a coupon from fb and have been running my website link / fanpage on their ads, real likes were coming and it gave a huge boost to rankings.
Yeap, i feel the same. some people do SEO and some don't but both are ranking if it looks natural.

making 1000s of links wont be helpful. Just need to make sure that people are sharing it everywhere. have to just think out of the box to promote the product/service/content and it will work.
 
Yeap, i feel the same. some people do SEO and some don't but both are ranking if it looks natural.

making 1000s of links wont be helpful. Just need to make sure that people are sharing it everywhere. have to just think out of the box to promote the product/service/content and it will work.

Google bot is getting smarter day by day, I'm sure there will be new techniques to rank (since we have smart guys out there) but as long as they are shared in public, everything's being tracked and finally all of them will be devalued. Even those who get top notch rankings through secret methods don't last long, everything gets revealed, SEO is that kind of thing.

Well, ranking is a constant game, you must catch up to everything, but I don't like it, coz you can go from hero to zero in one slap, time to study paid traffic people :D

Anyways, I keep my eyes on updates, hope your sites are ok ))
 
Everything leads to a quality market, better sites will get better positions.

I have a friend, who has a blog, he does 0 SEO himself, but ppl share it everywhere coz it has quality content and that blog is ranking for helluva competitive keywords.

Anyway, I like SEO and search engines more than ever, it's pretty easy to rank if you spend money on natural sources.

P.S I got a coupon from fb and have been running my website link / fanpage on their ads, real likes were coming and it gave a huge boost to rankings.
True Enough, If you somehow manage to get targetted fans(Obviously not the fake ones or with Social Exchange sites) that is very good for your overall Seo.
 
Fortunately I only saw one site move down, and that was a handover from another seo who'd been using private blog networks up to a week before the handover.

I had a brief dip of 3-4 spots with one of my other sites...I posted a 1000word article from Natasha Nixon here, which I edited and personalised a bit, I made a long-ish YouTube vid and embedded it in the article, then used my g+ to call them out....that share rose like a champ, and all has been nice and stable since.

One recommendation: MAKE SEVERAL BACKUP SITES IF YOU'RE MAKING MONEY FROM ONE! Don't use the same degree of black/white hat on any of them, that way, when an update comes and messes with your rankings, you can resurrect one of your other sites. Use blogger or Wordpress free sites even, but don't design a system with a single point of failure.

Happy ranking, mates!
 
Great post OP.


This is where those premium GSA/UD lists really pay for themselves.
 
Back
Top