Online store in India

I am planning to start an online apparel store :
Is it good to start with a niche targeted sites like

watches- tshirts-etc

or a multi store like all products listing in a single site ?

Which one would have a great chance of success? would love to hear some ideas from experienced candidates in apparel stores?

Will there be any additional benefits with SEO if have multiple niche sites ?


I am going to target only in India.
Shopify ...woocommerce which one is good to go ahead with for easy payments for India especially.

If you want simplicity go Shopify else woocommerce