Ok its been months of not getting a site of mine on the first page again! I tried everything and still 6 months later here nothing. I have an emd and I do think I'm over optimized, but unsure how to fix it. My some of my links like this example.com/example-success or example.com/best-way-to-example Do you think I need to remove the keyword out of these urls and just put them like this example.com/success and example.com/best-way Now I do have some doorway pages, but I feel that, if I should change these it will miss up where it is ranking for some of those terms these are such as. example.com/walmart and example.com/target so I have these stores in the url and talk about the product at their stores, but should I combine these pages and just list all of the stores I talk about on one page and put the url as such example.com/stores .... Now for the content on the pages and post! Should I clean that up to say like the keyword no more than like 2 times in a 1,000 word post or page? Any help would be great and I normally wouldn't ask for help guys, but this got me all confused as I guess you could say I'm still stuck in old-school seo.