New Rules to Google Adwords Vouchers

ub3rst4r

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I'm not sure if anyone else has heard but I got this email from Google today. I guess they have changed it so now you need to deposit at least $25 USD into your account before you can get the $100. Here is the details:

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[TD="align: left"] We want to make sure you?re aware of some important changes to AdWords coupons and how they?ll work in the future.

Beginning today (September 25th, 2012), you?ll be able to offer your clients advertising credit after they spend their first $25 on AdWords. We believe businesses that invest a small amount in their AdWords campaigns are more likely to be successful, especially with your expert guidance.

Please take some time to read our revised terms and conditions for your new AdWords introductory offers. Please note?the old AdWords coupons will be retired from all markets as of September 30th, 2012 and will no longer work after that date.

What that means is any coupons you currently have will only work through September 30th, 2012. You can, however, request new introductory offer codes through the Engage portal and start using them right away.

To make this transition smoother, our team is standing by for any questions you may have. You can email us at [email protected] or call us Monday-Friday, between 9am-9pm EST, at 1-877-908-4181. The FAQs below also provide additional details and you can read detailed FAQs at the Google Engage portal.[/TD]
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[TD="align: left"]Thank you,

The Google Engage Team[/TD]
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[TD="align: left"] FAQs
Does this change how I currently use AdWords promotional codes?
Only a little.

  • Google will automatically credit the $100 within 5 days of your client?s account reaching the $25 minimum in AdWords advertising charges. Once applied, the $100 promotional credit will appear on the Billing summary page in your client?s AdWords account.
  • In order to activate this offer, you still need to enter a promotional code through the Billing tab in your client?s AdWords account.
  • You may still use only one promotional code per client, subject to the updated terms and conditions.

How exactly does the new system work?
To qualify for the introductory offer your client must spend $25 in AdWords advertising within 31 days of entering the promotional code. For example, if they enter the code on October 1, 2012 they'll have until November 1, 2012 to spend $25 in advertising. In all circumstances, please remember that the offer expires on the specific expiration date which is provided with the promotional code (if any) or after 3 months.

What stays the same?
Pretty much everything else.

  • You may still use this offer for new AdWords clients only (?new? accounts are accounts that are no more than 14-days-old) in the US or Canada.
  • You can still only use one offer per client, subject to the promotional credit terms and conditions.
  • You can still request new offer codes on your Engage page like before.

When will my client receive the $100 credit in their account?
Within about 5 days of your client?s account reaching the $25 minimum in AdWords advertising charges but you should check for it as early as a day or two.

  • Please remember: the account must be activated using the promotional code and must fulfill all requirements stated in the offer.
  • Once applied, the $100 credit will appear on the Billing summary page in your client?s AdWords account.

What if my client wants to stop advertising after receiving the $100 promotional credit?
They absolutely may! Your client can suspend their ads anytime before the AdWords $100 promotional credit amount is exhausted if they do not wish to receive additional advertising charges. Please remember: they will not be notified once the credit is exhausted. Any unused portion of the promotional credit amount will remain in the AdWords account as a credit balance.

What if my client wants to spend more than $25?
But of course. Just remember that your client will be charged for all advertising that exceeds the $100 promotional credit.

What happened to the old $100 coupons? Will my client be able to get them elsewhere?
The old AdWords coupons have been retired from all markets and as of September 30th, 2012 will no longer work.[/TD]
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Any opinions on this change and/or how its going to affect you?
 
LOL

It just means that they caught on to people using the "Google Ad Voucher Method". To be honest, it's about time they cracked down on that. It's been a loophole for quite some time now.
 
That explains the maintenance they were doing on Sep 22.
 
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so basically its too late to use my ad word coupon ? at the same time would this give momentum to bing lately I've been hearing people jumpin of the G wagon and running towards the BING train am I right ?
 
What happens to the adwords accounts that coupons already added will the $100 disappear afeter september 30? I haven't start my campaign yet.
 
so basically its too late to use my ad word coupon ? ...

All the old long format vouchers (XXXX-XXXX-XXXX-XXXX-XXX) have expired. They were on the old system. The new vouchers (XXXXX-XXXXX-XXXX), well, some of them are still on the old system, if you're lucky enough to have them. The majority of them are on the new system. But after the 30th, all of them will be on the new system.

What happens to the adwords accounts that coupons already added will the $100 disappear afeter september 30? I haven't start my campaign yet.

Nothing. You get to keep your credit.
 
Uh, yeah. Good luck with that, Google. They are targeting businesses that are ramping-up for Christmas.

I bet their policy changes back in January. I don't think they are going to make any money. There isn't any exuberance in the market, and there won't be until after November.
 
It's funny, I actually think this is a good thing. It makes duping adwords that much harder but still allows for the possibility. This means that adwords will no longer be flooded with fake accounts allowing for those of us with a keen sense for PPC to somewhat skirt under the radar. Honestly, 25 dollars for 125 dollars of advertising is still an insanely profitable exchange, especially if you understand the principles behind PPC.
 
yup but what sucks is that you can no longer create multiple accounts unless you got many cc's to use to fire up an advertising through ga...
 
LOL

It just means that they caught on to people using the "Google Ad Voucher Method". To be honest, it's about time they cracked down on that. It's been a loophole for quite some time now.

Yes, its been a known loophole for a long time. Anyway you can still use the method but with an initial investment on 25 dollar, this of course depending on the payment method, not sure if you could use the same CC for different accounts.
 
Well, this kind of messes up my whole scheme...will have to rethink my methods now.
 
Sounds like google is trying to get rid of fraud by having users invest a little before they get $100 credit free. Still a great deal, but not if you were taking advantage of the system.
 
What happens to the adwords accounts that coupons already added will the $100 disappear afeter september 30? I haven't start my campaign yet.

The $100 is still there. If you got the email on time you should have been able to load up before the 30th.
 
It's funny, I actually think this is a good thing. It makes duping adwords that much harder but still allows for the possibility. This means that adwords will no longer be flooded with fake accounts allowing for those of us with a keen sense for PPC to somewhat skirt under the radar. Honestly, 25 dollars for 125 dollars of advertising is still an insanely profitable exchange, especially if you understand the principles behind PPC.

At first I thought this was going to cut down on the many people who use this method, but then I thought, yeah, you're right. $25 for $125 of advertising is still a great deal, if done right. And if anything, I think this creates a new business venture for people who can setup accounts, using whatever credit card method they can do to make them "disposable" in a sense. So, I think something like pre-paid credit cards will see a huge boom to their profits, for this very purpose.

So, for example, new business model can be:

setup X amount of pre-paid credit card accounts with $25 in it, then reselling them in bulk

then partner those bulk pre-paid cc accounts with bulk adwords accounts

then match each account with a $100 voucher

Done. I think people would pay for this service if someone can setup bulk pre-paid credit cards.
 
Good idea. I would sure be interested if somebody could do this.
 
The good thing I stock lots of accounts with $100 on it. Its still working great for me without spending $25 first.
 
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