Monetizing with Instagram, YouTube & Tik Tok

Hello everyone

I already watched out many times for topics on Tik Tok, but found almost nothing here. The idea of an project with Tik Tok as core element of monetization came up when I took a look at the Google Play Store and realized that the app Tik Tok was on position 2 at the top apps, right behind Instagram. That was mind blowing! So I did my research on this. I heard about it before and thought it was an app for kids and mainly asian audience - Not at all! As Tik Tok is working hard on having an older audience than Musical.ly before. That way you can clearly see the motivation behind Tik Tok to monetize it.

All I can say is, the potential is HUGE as the audience is big, growing by a massive amount of new users everyday and the audience is getting older (good for monetization).



When you think about it for a second its actually not a big surprise. What happened when Instagram released Videos for the first time, stories, live videos and now IGTV? They skyrocketed. The times of Instagram as an photography platform are long gone. Videos are dominating and Tik Tok is based on videos which is smart now.

Now I want to make use of the potential and looking for a way to monetize with the trending platform. I have the feeling hardly noone knows how to monetize with that platform because it popped out so quickly. Not even Tik Tok itself has a clear monetization strategy like Instagram as far as I know. They trying different things, but in the next months and years they will be for sure floating a lot of money.

Maybe its not easy to earn money on this platform this days as it will be in 1-2 years when all the strategies will be released and everybody is “hopping on the train” like with Instagram. But imagine, you would have created an youtube channel in 2006-2008 and uploaded good content regularly until now. Imagine you would have started with client management with Instagram in 2011. How many clients could you possibly manage today and how big could your agency be? Don’t get me wrong, I don’t think Tik Tok is the holy grail and I won’t think that Tik Tok will get more popular than Instagram but I’m pretty sure it will be very present in the future.

Here are some of my ideas:

I thought about making 10-20 Instagram pages reposting Tik Tok videos of other IG pages. As they are trending they should grow pretty good.

At the same time creating a YouTube Channel uploading compilations of Tik Tok videos. The potential of getting a ton of views when you upload regularly (best everyday) is big. There are few channels started 1-2 months ago having now over 40-50k followers and good amount of views. So getting the numbers for the YouTube partnership should not take years.

Earnings can be trough Google AdSense / video ads. Thats the most tricky part I think because of the strict policy of YouTube nowadays. But I have seen few channels during my research which are doing it very smart.

You can start re-uploading videos of existing compilations, so your videos are more likely not be striked. You can mention everyone included in the video like he is doing:


When nobody in the video included says something against the video, it can be monetized. Thats how I understood but please correct me when I’m wrong.

And when this videos can’t be monetized I have another option. You could offer your instagram audience to “make them famous” with shoutouts in a compilation of your next YouTube videos. The bigger / the more pages you have the more and the better videos you will get. Thats a big advantage of this niche: A lot of the users are still kids and teenagers. So they are in most cases not one of the people complaining about reposting their videos. Quite the reverse, they want the attention!

Depending on how big your Instagram pages are you could even charge money for the shoutouts, but I thats another story so lets concentrate on making copy right friendly videos first.

I know many people said and will say its not that easy to get the partnership and monetize on Youtube this days. So I also thought about getting an aged YouTube account with followers, videos and watch time or even with monetization already enabled. So I could test better and update you if it works to monetize that way.

Thats it for the moment. In case I forget to mention something of my thoughts I will add it here or bellow.

Do you have some tips on creating the videos copy right and monetization friendly? I’m looking forward for every tip you have and let’s discuss together about the topic

One of the ways to monetize the Tik Tok account may be to repost the most popular content from Tik Tok to new social network VIHOR. I believe that you didn't heard of it because this is a new social network for active and extreme sports, but there you can monetize any content related to this niche.

They are rewarding their users for posts, comments or likes and you can join the challenges for a big rewards.

If you have some experience with this network, please share the best strategy how to make money from this network.

TikTok has grown quite a bit in the past year and that means more money for influencers as more brands are willing to partner with influencers on the platform. While there’s no equivalent YouTube partner program on TikTok (YouTube shares ad revenue), you can still make quite a bit of money if you know how to monetize your audience on TikTok. Top TikTok users have millions of followers and can make millions of dollars per year. Here are some ways to do so:
Brand deals. Now that TikTok is one of the most popular apps in the world, advertisers are willing to pay a hefty amount to showcase their brand to a primarily young audience. Back in 2014, brands were paying $20k-50k for brand deals on Vine . That’s 2014… when companies didn’t have huge social media influencer budgets. That’s not the case anymore, brand deals for top TikTok influencers would range in the $50k–150k range if not more depending on the number of views they can get. There’s a lot more money in the space than there was in 2014 so deals are also much easier to come by.
Selling your own stuff. You probably are no stranger to merch (tshirts, pants, etc. ) being sold to you on YouTube or other social media platforms. The same can be done on TikTok and across all platforms has been shown to make about the same if not more money than ads would make you.
Cross promoting your other social media accounts. Instagram, YouTube, Facebook, Twitter… The most popular TikTok influencers really build large audiences across all other platforms not only to diversify just in case TikTok dies, but also because more people looking will be looking at your content which equals more money.

Any input is welcomed to my following question:
To make monetizing efficient, would it be a good idea to take these TikTok videos and use the 3 platforms? YouTube, Instagram and TikTok.