If the conversion was really that good, wouldn't people be bidding as much as $.25 per cpc instead of $.01?
If I spent $100 on $.25 cent clicks that would get me 400 clicks, which turns into 100 leads and at $1.6 per lead it would be $160 in revenue with a profit of $60. 60% profit margain is great, most companies get a fraction of that, It is 3x more than the accounting Industry average.
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