LookALike Audiences (LLA)

jeffro89

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Sep 12, 2015
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Hey homies,
Right so I know i can create a LLA from one country and use it in another country. My question is in terms of quality of those people in the LLA. Do any of you guys know whether the quality is lower if i create an LLA targeting USA and re use that Audience for a campaign in France . Is the difference of audience to high due to cultural differences and so on or Not.

Before you say it, i haven't tested this yet, just wanted to see if anyone has tried this yet...
HOPE I MADE SENSE
 
No one using LLA ?
 
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