Is it often not too get sales using ClickBank and Bing ads?

rccnls27

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Hi, I am a PPC beginner and I would use bing PPC to promote ClickBank offers. My question is how often do you not get any sales for your campaign?
 
If you're sending them straight to your offer you're not gonna sell anything. You need to create a proper sales funnel. Content --> Landing page --> Order. The content depends on what you're selling. Could be articles, videos, a blog, ideally all of them. You want the user to become aware of the product and consider it which you're helping them them with your content (comparisons, reviews, articles, case studies). When they're ready, they'll go to the next step - the landing page where you make the hard sell. The key point here is the page should be very clear what you want them to do (sign up for a trial, buy something, etc.). Otherwise, if you send them straight to your lander, they'll be like 'What is this?' and just back out of it.
 
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