Is Amazon FBA for me? (Journey)

kpetar said:

1. Get reviews anyway you can to increase CTR and conversion rate
   
   
2. Tank the price below your competitors
   
   
3. Run PPC aggressively to drive rank

Click to expand...

Ok thanks! I just tried 2 and 3 let's see how this goes

So dropping the price and cranking up ppc works! Sold 3 more units yesterday but pretty sure I broke even. Good thing this is a long term game

This is all I do. It works 95% of the time. Just remember when you think you can raise your price, don't. Hold out for as long as you can. This is a process that usually takes us months. Raising the price too fast ends up taking more time and killing the momentum.

Ok been about a week but I'm back with an update. So throwing a boat load of money towards Amazon ppc has definetly raised my rank but I have a ways to go. My opinion would be to research your own keywords and do "Manual" ppc and not Amazon "automatic" ppc. With my own keywords I get 1 click for every 100 impressions and my conversion rate is really good compared to the automatic ppc where I would average 20 clicks a day from 14k impressions..

Congrats on getting started! FBA seller here too..