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If can't get an EMD...

Discussion in 'White Hat SEO' started by Altar59, Jul 20, 2011.

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  1. Altar59

    Altar59 Newbie

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    If I can't find an EMD, would it be okay to put "my" as a prefix or "spot" as a suffix?

    i.e. mydogphotography
    dogphotographyspoy


    Or should I shoot for something else entirely?
     
  2. jacobs

    jacobs Power Member

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    look for plural forms

    i.e dogs photography.com/net/org
     
    Last edited: Jul 20, 2011
  3. yowies

    yowies Regular Member

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    Yes..to your question
    or
    use-between-keywords
    or
    place a number after keywords1
    g sees the keyword and doesnt appear to give a rats arse about a number
     
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  4. agente808

    agente808 Regular Member

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    2 things matter when trying to get "almost" EMD:

    Having your keywords first is better, add the junk at the end.

    % of domain that is your keyword - the fewer characters you add the better
    so, for example:
    mydogphotography = 87.5%
    dogphotographyspot = 77.7%

    Is dog-photography available?
    One dash between 2 words is usually the next best option.
     
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  5. jon_xx_x

    jon_xx_x Jr. VIP Jr. VIP

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    Disagree 100%.
    I would avoid dashes. I have a few sites with dashes and I think it has less value then something like mydogphotography. EMD is losing value, and I don't think it has very much juice at all anymore. Still better than nothing, but not nearly as powerful as it once was. This coming from someone with 200+ EMDs and tracking ranking on every single one.
     
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  6. nougattrout

    nougattrout Junior Member

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    +1 to plurals
     
  7. agente808

    agente808 Regular Member

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    The dash is just one character like any other, it isn't inherently better or worse for ranking purposes. The "value" of a more memorable domain is pretty subjective, and depends on what you are doing. In my case, I am only looking for SE traffic, no type-in, so that has less value to me.

    I agree that EMD does not hold the weight it once did, but it still holds a lot of weight, and the rules still apply.

    @jon_xx_x: I am not going to get into a pissing contest, but the data from my own sites show significant value from EMD. Could there be something else at play with your sites?
     
  8. agente808

    agente808 Regular Member

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    plurals are great, when they make sense...
    in this example:
    dogsphotography is good
    dogphotographies is not as great
     
  9. the_demon

    the_demon Jr. Executive VIP

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    yes, I've ranked partial EMD's with the letter "z" added on randomly before. Try to have it make sense though and keep it as close to the original EMD as possible.
     
  10. NitroCan

    NitroCan Jr. VIP Jr. VIP Premium Member

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    Have seen ALOT of client's sites ranking with a "X" or "v" in the end of the domain.
     
  11. oyim2000

    oyim2000 Jr. VIP Jr. VIP Premium Member

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    I prefer using some relevant words at the end of the keywords like "tips", "Guides", "Info" etc. But to be honest at the end it does not matter where you put it. Just make sure the keyword phrase is in the domain and concentrate in on-page optimizing the website for the search engines. And of source build quality links.
     
  12. jon_xx_x

    jon_xx_x Jr. VIP Jr. VIP

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    Obviously we could go back and forth, but neither really have any proof but our own experiences. Even though it's just a character, I don't see google giving it the value of a regular letter. Maybe that sounds funny, but like I said, I'm just speaking from my experience with sites with dashes compared to sites with no dashes.
     
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  13. volund

    volund Senior Member

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    Are your saying you have a harder time ranking sites with dashes or that they get less clicks?

    I have not noticed in my testing that it is any harder to rank a site with a dash but I have noticed that when you start adding them you get less clicks for a particular ranking position than you would if you did not have them. Not much for just one but at two or more the clicks you would expect to get drop off quite a bit.
     
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  14. agente808

    agente808 Regular Member

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    That is interesting... I haven't done any analysis of click-through of dash vs no dash...

    So for 1 dash a small amount of drop off, are you using the dash in a logical postion? ie: kw1-kw2.com or odd positioning? And how does the ctr compare with, for example: kw1kw2x.com or some other near EMD formula?

    More than one dash just looks spammy, so that makes sense, but with only one I wouldn't have expected a difference.
    ...hmmmmm, now I am going to have to try a few tests...
    I would love to hear more
     
    Last edited: Jul 21, 2011
  15. TheTRUTH

    TheTRUTH Regular Member

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    EMD are 2007..They hardly carry any weight anymore
     
  16. volund

    volund Senior Member

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    I used the dashes between words in a two or more keyword phrase. So something like pretty-blue-cups.com. The drop off using just one dash was pretty small and since I only tested it a few times is hard to really quantify. When adding two the drop off was more noticeable and with three it was significant. I do not recall the exact numbers as it has been awhile but I believe I ran between 1-3% drop off for one dash, 6-9% for two, and 20-30% for three.

    I rarely build a site around just a keyword or two any longer I as I have found that building them around groups of 10 or more seems to work better for me. Because of that and the fact that I have not really noticed a large advantage between keyword.com vs domain.com/keyword I really just try and find a domain that works for me as opposed to any kind of EMD.


     
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  17. volund

    volund Senior Member

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    I have to agree, I have found little difference in how hard it is to rank for a keyword as long as the keyword is somewhere in the url. Not much difference between keyword.com vs domain.com/keyword. The other thing is if you choose a longer EMD than you are somewhat locked into limiting yourself for adding additional keywords. A more generic domain with a lot more keywords per site seems to work better for me.
     
  18. edgematch

    edgematch Elite Member

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    I always respect the speakers like you.

    So brave. So brave that he/she does not feel any fear when saying totally BS ideas.:)
     
  19. dichotomy

    dichotomy Regular Member

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    I think that it just isn't as important as it may have once been.