I got my first client from education niche.
He asked to come to his place for a discussion.
I basically agreed with him to manage his social media accounts and ads.
I need your suggestions to do SMM in a unique way in this niche.
This is exactly why the digital marketing space is a mess and endless businesses have been burned.
You've taken on a paid client, then before the meeting you come to a social media forum and how to do the job?
If you don't have experience in social media, you shouldn't be taking on paid work.
Partner with a social media guy who knows what he's doing and pay him per job. You are then essentially his client, and with a potential job you have a meeting with him where he prepares a plan and talks you through it. You then go to the meeting with your client and talk them through the job, as the project manager, who has a team doing the actual work, with a social media manager heading that team(Ie, the "team" is just your social media guy, and he's not really an employee, but that doesn't matter)
Then once you grow, you hire them full time and make better margins.
What you do not do is come on a forum asking for unique ideas before your meeting. You MUST know your trade if you are going to be the tech on the job.