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How to decrease the bounce rate without any harm to the site?

Discussion in 'White Hat SEO' started by Brandboyz, Dec 8, 2014.

  1. Brandboyz

    Brandboyz Junior Member

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    Hello Users,

    May i know how can i reduce the website bounce rate of local site, as of now the bounce rate is showing 93% but the Alexa traffic local is showing good result, but bounce rate is too much in the local site, any solution's? or any tool...

    Please help...
    Thanks in advance
     
  2. gotohper

    gotohper Newbie

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    Are we talking referral traffic or organic serps traffic ?

    Either way you should start by adopting the role of someone clicking a link to your site. If you're that person seeing your link in the context in which they find it (or seeing your title tag / meta description in the serps) and you click on that link, are you getting the content, the page that you were actually looking for ? E.g. if my meta description says 'click on my website for a free car' and then you click on the link and it leads you to a page about applesauce--well, those people are going to be annoyed and leave.

    Q: are your link anchors (to your site) / meta description deceptive ?
    Q: is your content decent and easily navigatable with proper grammar and spelling ?
    Q: Do you have a solid call to action on your page ? Do people know what you want for them to do ?
     
  3. EvidenceSEO

    EvidenceSEO Newbie

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    Make your pages more engaging.
     
  4. AlexMiro

    AlexMiro Newbie

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    Hi
    You bought traffic? or this organic traffic?
     
  5. Reeshua

    Reeshua Power Member

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    Try to improve the quality of your articles. Shift your tone to a more engaging one if possible, and also add some call-to-actions. You can add pictures too. Pages that are just be huge walls of text deter readers.
     
  6. Brandboyz

    Brandboyz Junior Member

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    Thanks for your valuable answers i have used alexa auto watcher just to bring the alexa to a good volume, but that harmed the bounce rate in the site.We'll use the above but what went good is most of the keyword are on top of google serps
     
  7. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

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    Saw a tool called backjacker once if you wanna get dirty and black with it. I would think it is fairly risky though.
     
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  8. jojogiuffra

    jojogiuffra Newbie

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    To reduce the bounce rate the real thing that work effectively is the quality of your content and website. With this your visitors will be more engaged.
     
  9. upstarter

    upstarter Regular Member

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    Adding videos to your content somehow reduces bounce rate. Also, adding related posts and pages to articles makes the visitors explore your site more. Great user interface also plays a role in making your readers stay longer.
     
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  10. Brandboyz

    Brandboyz Junior Member

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    Yeah i have used video service of my own to the website lets hope to see the a good figure of bounce rate
     
  11. Shikhajarial

    Shikhajarial Newbie

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    You can decrease your bounce rate by adding:

    1) High qaulity and relevant images and videos
    2) Unique content
    3) Exit popups
    4) Sticky sidebar
    5) Customer reviews
    6) Video testimonials
     
  12. jon_xx_x

    jon_xx_x Jr. VIP Jr. VIP

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    Videos make sense. Good suggestion.
     
  13. chickensalad

    chickensalad Registered Member

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    'without doing any harm to the site' - I'm guessing you mean you want to avoid anything obtrusive like popups and flashy graphics?

    The absolute biggest thing you can do is litter your content with internal links. Keep sending them deeper and deeper into your site through their own curiosity.

    The second is to use a related posts plugin - this reduced my bounce rate by 10% overnight.
     
  14. JasonS

    JasonS Jr. VIP Jr. VIP

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  15. howard_hughes

    howard_hughes Elite Member

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    Do some tweaks. Add some kick ass images. Imrpove site's design leading to other pages in ur site, make navigation easier, and link to internal pages using some sensational anchors.. so user feels compelled to take a look at it.
     
  16. wickid

    wickid Junior Member

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    If you want to try out my WordPress plugin called BackJacker shoot me a PM. I'm offering free 3 day trials and it is sure to reduce your bounce rate. You can see the sample videos I have in my sales thread here.
     
  17. Gogol

    Gogol Elite Member

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    Technically, if you could delay the analytics script load to like 5000 ms or more, you will have a lesser bounce rate, but I would rather try to make the pages more user friendly and content rich instead of manipulating bounce rate.
     
  18. deepblack

    deepblack Regular Member

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    Also keep in mind that using small font sizes deter visitors from reading
    any further.
     
  19. onward

    onward Newbie

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    Think about your content internal linking. Every piece of content should have multiple internal links to other pieces of content on your site.
     
  20. jojogiuffra

    jojogiuffra Newbie

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    The best way to reduce bounce rate is generating the content that your users want. But that content should be high quality content.

    What I recommend to know what is the content that more engage to your visitors. You can use Google Analytics to know this. In Behavior tab --> Site Content --> Content Drilldown, there you will see what is this content. This is very useful for content marketing(like ebooks for subscribers).