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How I increased my CTR with 10% with one small change

Discussion in 'Making Money' started by hekke, Sep 10, 2015.

  1. hekke

    hekke Senior Member

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    Hey guys!

    Today I am going to share with you a sidebar image that can be really useful if you need to monetize your informative articles (and/or increase your CTR). What to keep in mind is that I use this for my Amazon affiliate site but I am sure this would work for ClickBank, Commission Junction, etc. as well. Let’s jump right into it!

    Disclaimer before sharing the sidebar: I am not a designer. I have tested this type of sidebar, it got approved by Amazon Associates live support and I got a rise of 10% in my CTR to Amazon (made an extra $xxx on my $x,xxx a month site as well). It might not be the most flashy, or most attractive one, but it seems to be doing OK at least.

    Here’s the sidebar:
    [​IMG]

    Obviously, you’d need to change the image and the text - and that’s why I have included a .psd file that you easily can modify. If you’re a total Photoshop newbie, I will include a guide how to change the color of the button and the text.

    Guide for the newbie Photoshop user

    Once you come into the project file, you’ll see the banner displayed and on the right hand all the layers used (it is just a few) to make the sidebar. You should right-click the layer you’d like to change color on.

    After that you should click on ”Layer properties”, I got a swedish version so I hope I am correct with the translation. Anyhow, the first one is the one you should click at, might be called ”Layer properties” or something completely different (sorry).
    [​IMG]

    You will receive this box:
    [​IMG]

    You simply choose ”Color overlay” or in my case ”Färgövertäckning”.
    [​IMG]

    And here you can change the color to whatever you want!
    [​IMG]

    [​IMG]

    [​IMG]

    Here’s the download link to the sidebar image template: http://www.mediafire.com/download/7qeqxd9agcdlcl6/best+toaster.psd

    VirusTotal link: https://www.virustotal.com/sv/file/...eaef583113ce451fe2848ce8/analysis/1441920304/

    Here is the plugin I use to add sidebar: Image Widget

    Hopefully this was helpful and will increase your CTR and earnings with whatever affiliate program you work with! My results have been great and I hope yours will be as well.

    Take care,
    hekke
     
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    Last edited: Sep 10, 2015
  2. Panther28

    Panther28 Jr. VIP Jr. VIP

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    For those that prefer sitting in the beach, instead of messing with photoshop use www.dabuttonfactory.com

    Nice Share, thanks Hekke.
     
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  3. nemazalenyeg

    nemazalenyeg Newbie

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    Nice share, as we can see that you dont need fancy things to achieve success. Sometimes the less is more.
    Are you doing A/B testing too? You said you increased the CTR, could you share what was the banner before, and it would help to understand, why this banner works for you if you shared the website on that you use this banner.
     
  4. BloggerTonmoy

    BloggerTonmoy Senior Member

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    Thanks a lot Hekke for these info and Thanks Panther for mentioned the Website link here :)
     
  5. back2basics

    back2basics Power Member

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    interesting, kind of new to amazon, is there some simple way to actually link to best whatever of 2015? I'd like to link to specifically top selling xbox one games for a site i have. Is that something easily done?
     
  6. hekke

    hekke Senior Member

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    I had no previous banner/sidebar image. I'd love if others added their experience with sidebars and share what have/haven't worked for them. I haven't really experimented with colors either but I use ones that stick out but still match the color scheme of my website.

    You can easily get a quick-link to the best seller (or another one that you think is the best one) and add it to the click-through link in the plugin I suggested. It's just like linking to any other product really! :)
     
  7. lord1027

    lord1027 Elite Member

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    You seem to becoming better and better with Amazon, keep up the good work. Oh, an yeah, PS for just a button is an overkill, there are many websites that will allow you to do that in minutes.
     
  8. nemazalenyeg

    nemazalenyeg Newbie

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    In this case what you wrote is easy to missunderstand.
     
  9. sarahnewbie

    sarahnewbie Newbie

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    Nice sharing, Glad to know Amazon is alright with this way of adding pics in side bar, not sure as I am new in IM.
    Is there any plugin that track your visitors on amazon. I mean if 10 people bounced to Amazon from my website how many of them are active and how many buy actually something. Is there any plugin that provide this kind of information.
     
  10. CeaseFireBlack

    CeaseFireBlack Regular Member

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    scientifically, light blue make the human relax to what he sees and focus more, the opposite of orange, your CTR increasement makes sense :)
     
  11. indianfreak

    indianfreak Power Member

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    This is a great guide. Thanks.
     
  12. MoneyEagle

    MoneyEagle Regular Member

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    Thanks Hekke, for this awesome way.
     
  13. DenisK

    DenisK Registered Member

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    This is exactly what a Marketer should be doing, TESTING! Good job on the increase. Keep A/B testing.
     
  14. king0735

    king0735 Registered Member

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    that's dope will be trying this out
     
  15. ChanzGrande

    ChanzGrande Elite Member

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    Think some folks would do well to embrace the notion of developing at least some practical skills. Not speaking to you obviously lord1027 due to your awesomeness, but I followed OPs guide and used PS and completed my button in under a minute. If it takes someone longer than that or they can't follow the guide that was provided ... they need more help than a button website can provide.

    Thanks for your efforts OP! Good stuff!
     
  16. blogzandstuff

    blogzandstuff Elite Member

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    So you made a sidebar banner for amazon when amazon gives you dynamic, self updating side bar banners anyway. not sure why you don't just add a amazon 300x250 banner to your sidebar with the text widget. BTW you can add images to a sidebar without a plugin using the text widget, one less plugin being used. Just an after thought, you can use autoazon and add self updating popup sidebar banners that match your content without doing any hard work
     
    Last edited: Dec 1, 2015
  17. Jasonlf

    Jasonlf Regular Member

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    The BIG reason I use pictures instead of Amazon ads is that Adblock does not block them! Another one is that I definitely out perform Amazon banners with a simple picture like the one Hekke has shown us.

    I also like to make top banner ads with a simple screen capture of a row of best sellers from Amazon. Just make sure to edit out any prices.
     
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  18. FeroXs

    FeroXs Jr. VIP Jr. VIP

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    Great share, thanks hekke!
     
  19. an4rchy

    an4rchy Newbie

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    Nice share, thanks a lot!
     
  20. SEO2k

    SEO2k Junior Member

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    Could you write the font and color for those who use CSS?