Highly competitive term - any thoughts on pricing?

gettinthere

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I've been having good success with smallish clients, but I've been asked for a big one...I'm not really sure if the guy has a clue what he's asking for.

His website looks very professional but at this point I have no idea how much money he has or how serious he is.

He gave me 2 terms;

"term 1" - 1.5million results
"term 2" - 4million results

His domain is fairly new, has tiny amount of pages and zero links.

His competitors have aged domain names, lots of pages (50% thousands) & varying levels of backlinks from hundreds to thousands.

Beyond that I have dug no deeper.

Any ball-park thoughts?

Do any of you guys use some sort of equation to give you an idea of what to charge?

Thanks
 
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