Has anyone else noticed FB tightening things recently?

Following the meeting with the CEO, Meta executives in charge of enforcing the integrity of the company's platforms settled on trying to reduce the percentage of revenue attributable to scams, illegal gambling and prohibited goods from an estimated 10.1% in 2024 to 7.3% by the end of 2025. By the end of 2026, Meta aims to further cut that figure to 6%, and then to 5.8% in 2027, the strategy memo and other documents show.

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Alex_H777 said:

For the last couple of weeks, I’ve been seeing a huge drop in account lifespan. We’re losing around 70% of fresh FB accounts within 1–2 weeks, even though nothing in our workflow has changed. Action limits are also way lower than before — nowhere near the volumes we used to handle without issues.


I’m trying to figure out whether we’re messing something up on our end, or if Facebook pushed some new, system-wide restrictions.


Are you guys seeing the same thing with your accounts/clients?
Any insights or adjustments you’d recommend?

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