Get a problem : cost run higher and higher

Try running multiple campaigns to test the CPR. I suggest setting a small budget and duplicating it multiple times. Then, choose the best-performing campaign to increase the budget
 
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tapestry said:
The conversion cost of my ad was only 4 Euros at the beginning, but as time went on, the cost got higher and higher, 4.5 5 5.5, and now it is almost 6. Isn't it true that the more pixels, the more accurate the positioning, and the lower the cost? Why is it like this now? How can I optimize it?View attachment 392915
Click to expand...
because the potential customer file in the file you are targeting is no longer accurate, my friend
 
You try to create new visual content to make it more attractive and beautiful. You regularly monitor your budget to make sure it is suitable.
 
tapestry said:
The conversion cost of my ad was only 4 Euros at the beginning, but as time went on, the cost got higher and higher, 4.5 5 5.5, and now it is almost 6. Isn't it true that the more pixels, the more accurate the positioning, and the lower the cost? Why is it like this now? How can I optimize it?View attachment 392915
Click to expand...
Try changing your campaign and content. If your content is interesting and engaging, viewers will want to use your product, but if they just skim through it, your efforts will not be effective.
 
There are many reasons for that, mostly because of the deliver period.
Let double check your content, page, pixels. Test new campaigns everyday as well. To do that in the most effective way, let try to comprehend your target audiences
 
Try creating a new campaign, and changing the content and images, if the cost is still high, replace the account with a new one.
 
Maybe you run too much into one customer file, Boring Content. try new Customer file and new content
 
tapestry said:
The conversion cost of my ad was only 4 Euros at the beginning, but as time went on, the cost got higher and higher, 4.5 5 5.5, and now it is almost 6. Isn't it true that the more pixels, the more accurate the positioning, and the lower the cost? Why is it like this now? How can I optimize it?View attachment 392915
Click to expand...
Sometimes the pixels will become distorted, and the collected data will become less and less accurate, resulting in the wrong audience being captured. In this case, you can try to lower the budget. When the budget changes, the ads will relearn, which may get your ads back on track. Or you can copy an ad and republish it.
 
tapestry said:
The conversion cost of my ad was only 4 Euros at the beginning, but as time went on, the cost got higher and higher, 4.5 5 5.5, and now it is almost 6. Isn't it true that the more pixels, the more accurate the positioning, and the lower the cost? Why is it like this now? How can I optimize it?View attachment 392915
Click to expand...
Increasingly saturated, what we need to do is create prestige and establish a good image, take good care of customers.
 
Luckily there is still a facebook account to run, currently accounts are very scarce
 
When the market and competitors raise their ad spending, your own advertising costs are likely to rise as well. Repeatedly showing the same ad to the same audience can lead to ad fatigue, reducing performance and increasing costs. Additionally, as the Pixel gathers more data, your audience may broaden to include new segments, which can sometimes be less engaged. So let try on making some attractive content about your product, using different image as well.
 
As more advertisers enter your niche, competition can drive up costs. If many businesses are targeting the same audience, bids can increase.
 
Your product is saturated in the market, create new images and content, be more creative and test with low budget cost details, post quality articles.
 
The number of pixels doesn't affect targeting accuracy or ad costs too much. Typically you only need one pixel per account.
 
I think its ad fatigue. You have to create new ads and try new marketing angles. This is very normal, if you wont change this, the cost will keep rising.
 
tapestry said:
The conversion cost of my ad was only 4 Euros at the beginning, but as time went on, the cost got higher and higher, 4.5 5 5.5, and now it is almost 6. Isn't it true that the more pixels, the more accurate the positioning, and the lower the cost? Why is it like this now? How can I optimize it?View attachment 392915
Click to expand...
Suggested solutions:
Always A/B test multiple ad and content samples.

Warm up your account and page to increase credibility.

Split your campaign into smaller segments to easily control your budget and efficiency.

Use an account with a good spending history.

Use a professional and fast landing page.
 
tapestry said:
The conversion cost of my ad was only 4 Euros at the beginning, but as time went on, the cost got higher and higher, 4.5 5 5.5, and now it is almost 6. Isn't it true that the more pixels, the more accurate the positioning, and the lower the cost? Why is it like this now? How can I optimize it?View attachment 392915
Click to expand...
After repeatedly displaying your ads, their effectiveness will decrease, even as your ad spend remains the same. In this situation, you should make adjustments and optimize your ads to make them more appealing to your target audience. This will help maintain engagement and continue driving traffic to your site.
 
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