Fbook page with 500k likes/follows

Hey,

I'm looking for advice on ways to monetize a facebook page.

The page is a fan page for a big artist but not owned by the artist (owned by me).

500k likes and follow, decent post engagement.

Is it worth it to build a website around it? Maybe generate traffic from the page and build a music blog around it? Maybe sell merch through printful setup?

Can anyone recommend any ways to monetize this page?

Thanks.