Hey Guys,
I'm currently using Facebook's native re-targeting pixel to build my custom audience. However I heard somewhere that it's better to use Perfect Audience or Adroll for this as facebook's pixel isn't the most reliable and fails to fire in many cases.
Is this true? and is there any benefit to using these 3rd party services for retargeting on facebook?
I'm currently using Facebook's native re-targeting pixel to build my custom audience. However I heard somewhere that it's better to use Perfect Audience or Adroll for this as facebook's pixel isn't the most reliable and fails to fire in many cases.
Is this true? and is there any benefit to using these 3rd party services for retargeting on facebook?