Facebook advertising - Worth it ????

hi shapsp

thks

you mean that i must bid at a lower rate such as 0.05 $?
I did so but there was almost no impressions or very few!!

yes it was very targeted.

thks
 
I wait for your suggestions guys,

because I feel that we can do smthg with fb
thks for your cooperation
 
Just because no one seems to be able to create decent campaigns, TEST them, and OPTIMIZE them for profit doesn't mean it's not worth it. It IS worth it. Just ask people who have daily ad spends of 10k plus if they're making a profit or just spending that for shits and giggles.

You will barely find any semi-experienced ppc marketers here on BHW.

Go for it if you know what you're doing or at least willing to learn. Be ready to lose money in the beginning.
 
Thks for your post Flyboy, will post a thread in order to gather their feedback
 
You have to understand the fundamental concept behind FaceBook and other social networks to begin using it's ad platform for a substantial ROI. Unlike Google, Bing and Yahoo! it's not driven by search terms that a user inputs.

With search engines, people are directly looking for a solution to a problem, for example, if someone was to type in "lose weight" most likely they want to lose weight, or if they search "learn golf", indeed they probably want to learn golf. It's quite easy to make a direct sale based on someones search query, you simply offer them a solution to their problem.

On the other hand, targeting methods on Facebook are very different. You're not trying to provide a direct solution to a problem...

Facebook, as many have stated above, is driven on social aspects such as chatting, communities etc, hence the reason why social games work so well on the Facebook platform, in fact if I remember correctly, Zynga (publishers of Mafia Wars, Farmville etc) posted a revenue of $1B for 2009.

If you're goal is to directly sell your target a product, then Facebook isn't a good option for you. However, if you've got the money to spend on brand and relationship building, then indeed you may be able to make Facebook worthwhile.

Forgive me if this post sounds stupid, I could usually articulate this in a much better way, but it's 00:17 and I'm as tired as fuck.
 
I tried fb advertising once with terrible results:

imp: 142.352
clicks: 129
cost: $31,96

leads: 0...

Good a had free voucher ;)
 
Better strategy is to just post a link to your blog or website with a CPA offer there and see if you can drag a handful of people away from their games to check it out. Even if it converts poorly, at least its free.
 
I have just submitted my first campaign to facebook, awaiting approval, it is a cpa free trial offer, so far my landing page has been very succesful so lets see what happens, will keep you updated.
 
i've tried to but i god my account banned because i think i've added to many e-mails.... :(
 
facebook is bullshi/t I try it, doesn't work well. Forget it about FB.
Cheers Blackhorn
 
Facebook in IMHO only good for branding because even if nobody buys anything your add and company will be seen by millions of people.
 
I could not get my ads approved. I tryed to promote a quit smoking product, but got the answer that tobacco related products was not allowed. Then I tried a fitness plan using the words muscle mass, and got the answer that muscle mass was related to steroids. Then I got pissed and deleted my account. I,m using yahoo ppc instead.
 
I have tried FB & have lost about $200 on them in 2-3 diff niches.... But also have been hearing that it has been good for some guys....
 
i'd rather create a fan page and get some fans. I have heard a lot regarding FBs poor convertion on PPC.. not worth.
 
Facebook ads are not best in generating leads .. it is useless . i used facebook voucher and tssted it ..
 
I could not get my ads approved. I tryed to promote a quit smoking product, but got the answer that tobacco related products was not allowed. Then I tried a fitness plan using the words muscle mass, and got the answer that muscle mass was related to steroids. Then I got pissed and deleted my account. I,m using yahoo ppc instead.

There are mafias behind it :D
 
Facebook Ads is treating me quite well.....so DO NOT make the mistake of kicking facebook ads to the curb.

I am doing aome direct selling via a decent presell page in a touch niche that has $6 - $10 cpc in google adwords.

I set up a campaign in facebook ads and now I am getting one sale for every 90 visitors to my ad.....at about .45 cpc!

The key is to create a great ad that has a high CTR. Once your CTR is good, then switch to cpm bidding.
 
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