FACEBOOK ADS - CONVERSION PROBLEMS

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Mauri1994

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hello everyone. I have an active Facebook Ads campaign regarding gambling. Specifically I have an affiliate site. The ad is active, the target audience is there, the budget is fairly high and the clicks on the 'ad are many. But I don't convert, almost zero.
I know the information is very general but do you have any advice?
 
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Mauri1994 said:
hello everyone. I have an active Facebook Ads campaign regarding gambling. Specifically I have an affiliate site. The ad is active, the target audience is there, the budget is fairly high and the clicks on the 'ad are many. But I don't convert, almost zero.
I know the information is very general but do you have any advice?
Click to expand...
You are not targeting the right audience.
I advise you, if you have not had any successful campaigns, you should not run a high budget for a campaign. You should test it on different accounts and quality.
To get the most objective results
 
hairpro said:
You are not targeting the right audience.
I advise you, if you have not had any successful campaigns, you should not run a high budget for a campaign. You should test it on different accounts and quality.
To get the most objective results
Click to expand...

hairpro said:
You are not targeting the right audience.
I advise you, if you have not had any successful campaigns, you should not run a high budget for a campaign. You should test it on different accounts and quality.
To get the most objective results
Click to expand...
Thank you very much.
we as the audience chose "gambling, slot machines, blackjack, roulette and poker."
as audience segments we chose these.
What do you intend to test it on different accounts and quality?
what might change?
if we also open another account we would choose the same settings for the campaign
 
Mauri1994 said:
hello everyone. I have an active Facebook Ads campaign regarding gambling. Specifically I have an affiliate site. The ad is active, the target audience is there, the budget is fairly high and the clicks on the 'ad are many. But I don't convert, almost zero.
I know the information is very general but do you have any advice?
Click to expand...
In this case, most people do not have good practical experience, and will often encounter it.
Don't worry, just adjust a little. You will find the cause. It only costs a little. If you are willing, I can help you.
 
Please use an agency account, execute targeted advertising campaigns and on many different accounts. Then monitor the reporting parameters. Use the account with a high conversion rate. Good luck. you will soon be successful.
 
Mauri1994 said:
Thank you very much.
we as the audience chose "gambling, slot machines, blackjack, roulette and poker."
as audience segments we chose these.
What do you intend to test it on different accounts and quality?
what might change?
if we also open another account we would choose the same settings for the campaign
Click to expand...
There is change and difference. If you don't believe it, try it with a low budget first.
 
It appears that your audience targeting may need refinement. If previous campaigns haven't yielded positive results, it's advisable to avoid allocating a high budget initially. Instead, conduct tests with smaller budgets across various accounts and audience segments to obtain more accurate and actionable insights.
 
To increase conversion rates, review your landing page to make sure it matches your ad copy, optimize your target audience for more relevance, and use Facebook Pixel to track and optimize your campaign based on user behavior.
 
Mauri1994 said:
hello everyone. I have an active Facebook Ads campaign regarding gambling. Specifically I have an affiliate site. The ad is active, the target audience is there, the budget is fairly high and the clicks on the 'ad are many. But I don't convert, almost zero.
I know the information is very general but do you have any advice?
Click to expand...
Start with Creative Testing, and afterwards audience testing! If testing was not done you are just wasting money.
 
Family Agency & Media said:
In this case, most people do not have good practical experience, and will often encounter it.
Don't worry, just adjust a little. You will find the cause. It only costs a little. If you are willing, I can help you.
Click to expand...
how much?
 
You can start by testing a few ad groups with a small budget, each targeting something different, and see which ads work to increase your budget. Also, try upgrading your website, because when you get a lot of traffic but no conversions, part of the reason is that your website isn't engaging enough.
 
You should review the landing page, maybe it is not attractive enough for customers to register. Or you should review the retargeting of the campaign.
 
You may have targeted the wrong file. You should test it with a small budget first, then increase the money and increase the number of posts when you have the most effective ads.
 
You should work in a team and will have help and good accounts.
 
Start with small amounts such as $25 , fix your targeting if you aren't getting any good leads . if the audience list is attached to the campaign and it still doesn't work either meaning the audience list is thrash or your creative doesn't excite the audience to click on it . try switching up the ad creatives and using a couple different ones
 
Mauri1994 said:
hello everyone. I have an active Facebook Ads campaign regarding gambling. Specifically I have an affiliate site. The ad is active, the target audience is there, the budget is fairly high and the clicks on the 'ad are many. But I don't convert, almost zero.
I know the information is very general but do you have any advice?
Click to expand...
Did you set the conversion correctly, or set mess and then drag the link ?
 
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