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Does these changes give any advantage or disadvantage in Backlink or ranking?

Discussion in 'White Hat SEO' started by Vince181, Sep 11, 2019.

  1. Vince181

    Vince181 Newbie

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    Google recently introduced two new attribute in "Nofollow" link

    1. Sponsored =》 that identifies link is a part of advertising, sponsorship or similiar agreements.

    2. Ugc =》 that identifies link is a type of user generated content, like comments or forum posts.
    These updates helps to understand the link type and their intention, why it has been created and also it create a value of those links.....but the question arises here

    Does these updates affect ranking or helpful in ranking of content/ keyword?

    Please share your opinion.....Thanks :)
     
  2. Veil123

    Veil123 Jr. VIP Jr. VIP

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    These changes are pretty new. It is still early to discuss their importance.
     
  3. jamie3000

    jamie3000 Jr. VIP Jr. VIP Premium Member

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    I just read about this on SEJ https://www.searchenginejournal.com/google-nofollow-hints-seo/325363/

    Is pretty interesting. Could we see a come back of automated link building on forum backlinks etc are all nofollow currently but might become nofollow with UGC attributes that pass juice/signals?

    If more user-generated links start passing juice, surly that opens more possibilities for auto-generated links?
     
  4. Writerly

    Writerly Jr. VIP Jr. VIP

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    It’s too early to tell. Google says they will be helpful for ranking, especially for blogs. Still, I think this change will cause a lot of spam and auto-generated links.
     
  5. SERPhustler

    SERPhustler Jr. VIP Jr. VIP

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    I believe it will slowly alter all search results in favor of those who created links patiently in authority sites from within the articles plus good onpage optimization on website. All past mass links will become nofollow. But maybe that's only me
     
  6. terrier2018

    terrier2018 Junior Member

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    This happens because some companies (especially news sites) tried to play the system by putting nofollow to every reference.
    However, I think some of them will try to over-use the tags sponsored and ugc.