Does CPA offers convert more than ClickBank?

Joined
Mar 17, 2018
Messages
761
Reaction score
263
Hey, I only got 4 sales till now of a $37 product and not getting any more. Heard people say multiple times that CPA offers convert more than ClickBank? Is that true?

Regards,
ShiningWarrior
 
I've been promoting CPA offers for over 17 years.

I heavily promote PPL (pay per lead...lead generation) offers. This is because there is no credit card / purchase required to complete an offer. All a user has to do is fill out a form, so conversion rates are typically much higher compared to offers that require a sale to be made.

I favor offers that have a make, get or save money benefit to them, as they have overall worked the best. They also tend to have the greatest mass appeal (will be of interest to a large general audience), so the potential exists to produce high volume and they are fairly easy to cross promote on the back-end.

Some of the verticals (niches) I have done extremely well with are: education, insurance, loans, debt, credit, mortgage, assistance, discount offers, homeowner offers, etc...

The bulk of the PPL offers that I promote pay $20-$40 per lead, but I also promote offers that pay more and less. You don't want to get too caught up on what an offer pays because how well it converts is just as important. For example, if you have an offer that pays $9, but if it converts at 2X or more of a $20 offer, then it will perform about the same or possibly better. At the same time, if you have an offer that pays $90 and it converts poorly, it may not even be worth promoting.

I have also done just as good with dating website sign-ups and pretty good with free trial + S/H offers. I also promote a very limited number of offers that are straight sales. For them, mass appeal is still the number one thing I look for and I also look for one of the following...

1) The product is new and/or novel-unique and you can't purchase it locally or even something similar. I don't waste my time with it once something similar shows up in Walmart.

2) The buyer can truly get what is being offered at a decent discount.

3) Solves a house is on fire type problem.

However, I mainly promote non-PPL offers on the backend.

Bottom line, it's far easier to get someone fill out a short form than to get them to pull out their credit card and make a purchase. So why struggle with trying to sell this or that, when you can provide free information that users want/need and get paid well doing it.
 
Depend on traffic quality and yeah its easy to convert on CPA offers than CB products.
 
I've been promoting CPA offers for over 17 years.

I heavily promote PPL (pay per lead...lead generation) offers. This is because there is no credit card / purchase required to complete an offer. All a user has to do is fill out a form, so conversion rates are typically much higher compared to offers that require a sale to be made.

I favor offers that have a make, get or save money benefit to them, as they have overall worked the best. They also tend to have the greatest mass appeal (will be of interest to a large general audience), so the potential exists to produce high volume and they are fairly easy to cross promote on the back-end.

Some of the verticals (niches) I have done extremely well with are: education, insurance, loans, debt, credit, mortgage, assistance, discount offers, homeowner offers, etc...

The bulk of the PPL offers that I promote pay $20-$40 per lead, but I also promote offers that pay more and less. You don't want to get too caught up on what an offer pays because how well it converts is just as important. For example, if you have an offer that pays $9, but if it converts at 2X or more of a $20 offer, then it will perform about the same or possibly better. At the same time, if you have an offer that pays $90 and it converts poorly, it may not even be worth promoting.

I have also done just as good with dating website sign-ups and pretty good with free trial + S/H offers. I also promote a very limited number of offers that are straight sales. For them, mass appeal is still the number one thing I look for and I also look for one of the following...

1) The product is new and/or novel-unique and you can't purchase it locally or even something similar. I don't waste my time with it once something similar shows up in Walmart.

2) The buyer can truly get what is being offered at a decent discount.

3) Solves a house is on fire type problem.

However, I mainly promote non-PPL offers on the backend.

Bottom line, it's far easier to get someone fill out a short form than to get them to pull out their credit card and make a purchase. So why struggle with trying to sell this or that, when you can provide free information that users want/need and get paid well doing it.
Thanks for the detailed reply. You answered a question before I asked it :)
 
Most clickbank products are garbage. Its easier to make people do surveys than paying for something worthless.
 
You really can't say which one is better. It all depends on skill and knowledge. I know people that have been doing CB for years but they absolutely suck in CPA and vice versa.
 
Depends, who are you targeting, what are they looking for? Sure, if you first pick the offer then the rest will follow but say some users have a list of legit DOI emails form all females, or male 40+, male gamers under 18...

For some of those, a CPA offer would be great as they have no money (male gamers under 18, of course, some will have $$ but you get the idea) and will fill out a survey, download an APP to get whatever they are looking for.

On the other hand, say male 40+ is looking for a DYI solution for something in their house. Now, you could of course find the matching CPA offer but you could also push them to a CB ebook that provides the info they are looking for.
You have to realize, most (again sucker born every day) older (but not too old) will know there is no such thing as a free lunch and are actually open to paying for a solution rathe than being solicited by tons of vendors after they fill out their info.
 
I've been promoting CPA offers for over 17 years.

I heavily promote PPL (pay per lead...lead generation) offers. This is because there is no credit card / purchase required to complete an offer. All a user has to do is fill out a form, so conversion rates are typically much higher compared to offers that require a sale to be made.

I favor offers that have a make, get or save money benefit to them, as they have overall worked the best. They also tend to have the greatest mass appeal (will be of interest to a large general audience), so the potential exists to produce high volume and they are fairly easy to cross promote on the back-end.

Some of the verticals (niches) I have done extremely well with are: education, insurance, loans, debt, credit, mortgage, assistance, discount offers, homeowner offers, etc...

The bulk of the PPL offers that I promote pay $20-$40 per lead, but I also promote offers that pay more and less. You don't want to get too caught up on what an offer pays because how well it converts is just as important. For example, if you have an offer that pays $9, but if it converts at 2X or more of a $20 offer, then it will perform about the same or possibly better. At the same time, if you have an offer that pays $90 and it converts poorly, it may not even be worth promoting.

I have also done just as good with dating website sign-ups and pretty good with free trial + S/H offers. I also promote a very limited number of offers that are straight sales. For them, mass appeal is still the number one thing I look for and I also look for one of the following...

1) The product is new and/or novel-unique and you can't purchase it locally or even something similar. I don't waste my time with it once something similar shows up in Walmart.

2) The buyer can truly get what is being offered at a decent discount.

3) Solves a house is on fire type problem.

However, I mainly promote non-PPL offers on the backend.

Bottom line, it's far easier to get someone fill out a short form than to get them to pull out their credit card and make a purchase. So why struggle with trying to sell this or that, when you can provide free information that users want/need and get paid well doing it.

Thank you so much for the detailed clarification mate. I appreciate it. :)

One thing, which network do you use mainly? And which network gives weekly payments?

Regards,
ShiningWarrior
 
I've been doing this a long time that I don't really work with networks directly anymore. I have someone that goes and gets the offers directly or works with the networks if they have exclusively. The person essentially functions as a private network and deals with all the advertisers/networks and takes a piece as any network would. I still make the same or better and get paid weekly through them.

If you are new, just get set up with any networks you can. Once you gain experience it is easier to get set up with other networks that may not accept you now.

I know there are some networks that just pay everyone weekly, but don't recall any of their names. Many networks, however, will require you to generate X amount in a given week and after you do it they will then set you up for weekly payouts.
 
Back
Top